Head De Medios Digitales

Icrossing; Xico; Presencial; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

Una agencia de medios digitales en Veracruz, México, busca un Responsable de Medios Digitales. Este rol implica gestionar la planificación y compra de medios, desarrollar relaciones sólidas con clientes, y trabajar en equipo para maximizar la efectividad de las campañas publicitarias. Ideal para alguien con habilidades analíticas y capacidad para trabajar bajo presión en un entorno dinámico. Se ofrecen beneficios competitivos.

Servicios

Seguro de gastos médicos

Seguro dental

Vales de despensa

Formación

• Capacidad para dirigir y delegar tareas adecuadamente.
• Participación activa en reuniones de representantes de ventas.
• Presenta y justifica planes de medios con confianza.
• Gestión de campañas organizada, con atención al detalle.

Responsabilidades

• Gestionar todo el proceso de planificación de medios digitales.
• Colaborar con el equipo de análisis para desarrollar estrategias de etiquetado y reportar efectividad.
• Desarrollar relaciones sólidas con clientes y propietarios de medios.
• Entrenar y desarrollar un equipo de planificadores y asistentes.

Conocimientos

Trabajo en equipo

Orientación al cliente

Habilidades de comunicación

Capacidad de gestión de personal

Análisis de datos

Descripción del empleo

Responsible for managing all day-to-day digital media strategy, planning / buying activity for assigned account(s).

This person provides Digital media recommendations and offers resourceful problem-solving both internally and externally while developing and maintaining strong client relationships.

S / he collaborates with Client Services, trading desk and other digital channels (SEM, SEO & Mobile and Social) in a fast-paced, results-oriented environment.

Must be expert at analyzing data, thinking creatively and coming up with innovative new media strategies to ensure display campaigns reach the right target audience at the right time in the most effective and efficient way.

• Position roles and responsabilities


• Oversees the digital media planning process from beginning through final delivery


• Engages with Analytics team to develop tagging / reporting strategy, and report on campaign effectiveness


• Finalizes and presents Digital Media Objectives and Strategy documents to client


• Reviews RFPs and approves partners selected for final plan


• Manages negotiations for high value and / or complex media packages


• Responsible for Client Media Authorization documentation


• Develop strong relationships with clients and media owners.


• Manage the flow of client media-related issues - create solutions and resolve problems.


• Establish and grow a strong relationship with the client through a demonstration of industry knowledge and of the client's basic business issues.


• Allocate budgets across media channels to meet client objectives.


• Maximize spends to meet or beat client cost and volume targets.


• Look to improve your clients' accountability and ensuring that client data is sought out, reviewed and used comprehensively.


• Continually consider new initiatives and tests.


• Train and develop a team of planners and assistants


• New business proposals, presentations.


• Key competences


• Teamwork


• Personnel management


• Customer orientation


• Communication skills


• Knowledge, skills and experience required


• Ability to direct and appropriately delegate tasks


• Active participant in sales representative meetings


• Evolves relationships with sales community


• Demonstrates ability to confidently present and rationalize media plans to clients


• Demonstrates highly organized campaign / timeline management, with strong attention to detail

Work successfully with teams, handling multiple projects and meeting tight deadlines under pressure

Possible previous positions

• Media Manager


• Media Coordinator


• Head & Search Media Manager

Tipo de puesto: Tiempo completo, Por tiempo indeterminado

Beneficios :

• Seguro de gastos médicos


• Serguro dental


• Vales de despensa

Horario :

• Turno de 10 horas