Growth Marketer - Demand Generation & Outbound Marketing Specialist - Remote

Roverpass; A distancia; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A dynamic marketing agency seeks a Growth Marketer to design and execute outbound campaigns targeting senior IT decision-makers in mid-market companies. You will take ownership of campaign execution, from targeting to content creation. The role requires proficiency in LinkedIn automation tools and data enrichment. You will enjoy competitive compensation, performance-based bonuses, and remote flexibility. Ideal candidates have significant B2B outbound experience and exemplary English communication skills.

Servicios

Competitive contract compensation

Performance-based bonuses

Paid vacation & local holidays

Clear career growth path

Remote flexibility

Formación

• Proven B2B outbound experience targeting VP/C-level decision makers.
• Mastery of LinkedIn automation tools.
• Skilled in data enrichment tools.

Responsabilidades

• Design and execute outbound campaigns targeting senior IT decision makers.
• Build and maintain targeted account lists.
• Run LinkedIn outreach sequences.

Conocimientos

B2B outbound experience

LinkedIn automation tools

Data enrichment skills

ABM/deanonymization tools

Advanced English communication skills

Independent campaign execution

Herramientas

Apollo

Clay

ZoomInfo

LinkedHelper

Waalaxy

Expandi

PhantomBuster

HubSpot

Descripción del empleo

Position : Growth Marketer (Outbound / ABM)

Location : Remote - LATAM preferred for time zone alignment

Type : Full-Time Contract / Retainer

About the Role

We are seeking a hands-on Growth Marketer to design and execute outbound campaigns targeting senior IT decision makers at mid‑market companies.

The role requires full ownership of execution — from targeting and sequences to content creation, campaign management, and performance reporting.

This is an exciting opportunity to join a fast‑paced environment where you will work closely with leadership, but be trusted to operate independently and drive measurable results.

What You'll Do

• Build and maintain targeted account lists (Apollo, Clay, ZoomInfo).
• Create and run LinkedIn outreach sequences targeting CIOs and IT leaders.
• Implement direct mail tactics or creative outreach to secure meetings.
• Produce practical, high‑value assets (playbooks, guides, checklists) for outreach and nurturing.
• Leverage personalized formats (short videos, one‑pagers, briefs) tied to CIO pain points.
• Use website deanonymization tools (Rb2B, Vector, Clearbit Reveal) to identify anonymous visitors and trigger follow‑ups.
• Run smart retargeting campaigns for ICPs visiting solution, pricing, or integration pages.
• Track KPIs, attribution, and pipeline impact.
• Continuously test, iterate, and optimize campaigns based on booked meetings and engagement.

Must‑Have Requirements

• Proven B2B outbound experience targeting VP / C‑level decision makers in mid‑market companies.
• Mastery of LinkedIn automation tools (LinkedHelper, Waalaxy, Expandi, PhantomBuster).
• Skilled in data enrichment (Apollo, Clay, ZoomInfo).
• Familiarity with ABM / deanonymization tools (Rb2B, Vector, Clearbit Reveal).
• Advanced English communication skills (spoken & written).
• Independent campaign execution across multiple channels.

Nice‑to‑Haves

• Prior B2B SaaS experience.
• Experience engaging IT leaders / CIOs directly.
• HubSpot knowledge (CRM, automation).
• Experience with AI marketing tools (ChatGPT, Claude, etc.).

What We Offer

• Competitive contract compensation, aligned with experience and skills.
• Performance‑based bonuses tied to meeting generation, pipeline impact, and campaign results.
• Paid vacation & local holidays to ensure work‑life balance.
• Clear career growth path: Opportunity to own and lead a significant portion of the marketing function (e.g., Demand Generation).
• Build and manage your own team of freelancers / junior marketers over time.
• Gain exposure working side‑by‑side with senior leadership (Fractional VP & CMO).
• Remote flexibility with stable client assignments.
• Exposure to cutting‑edge outbound, ABM, and AI‑powered marketing strategies.