Design Lead

NirYu; México; A distancia; MXN 800,000 - 1,200,000; Jornada completa

Descripción de la vacante

A creative design agency located in Mexico is seeking a Communications Lead with a strong design background. The ideal candidate will have over 10 years of experience in communications, marketing, or design, focusing on visual storytelling and brand identity. Responsibilities include leading communication strategies, managing brand identity, and executing visual campaigns across multiple channels. The position requires advanced skills in Adobe Creative Suite and excellent interpersonal abilities.

Formación

• 10-15+ years of experience in communications, marketing, or design.
• Strong portfolio of visual content.
• Excellent interpersonal skills with a collaborative mindset.

Responsabilidades

• Lead the development of communication strategies.
• Manage organization’s visual brand identity.
• Execute visual campaigns across various channels.

Conocimientos

Visual Communication

Brand Identity

Design Strategy

Cross-Functional Collaboration

Educación

Bachelor’s or Master’s degree in Communications, Graphic Design, Marketing

Herramientas

Adobe Creative Suite

Canva

Descripción del empleo

The Role:

We are seeking a talented and creative Communications Lead with a strong design background to join our team.

The ideal candidate will bring 10-15+ years of experience in communications, marketing, or design, with a strong emphasis on visual communication and brand storytelling. This role requires a proactive individual capable of developing strategic communication initiatives and managing the brand's visual identity across all channels.

Visual Communication | Brand Identity | Design Strategy | Cross-Functional Collaboration

Key Responsibilities:

• Communication Strategy & Content Development
  • Lead the development and implementation of comprehensive communication strategies to support organizational goals.
  • Collaborate with cross-functional teams to gather input, define communication objectives, and develop creative concepts.
  • Draft and design visual communication materials, including presentations, marketing assets, infographics, and web/social media content.
  • Produce multimedia content such as videos, animations, and interactive presentations.
• Brand Identity & Design
  • Manage the organization’s visual brand identity, including logo usage, templates, and brand guidelines.
  • Ensure consistency and alignment with brand values across all communication materials.
  • Enhance visual storytelling and reinforce messaging through impactful design.
• Project & Campaign Management
  • Lead and execute visual campaigns across various channels including print, digital, and social media.
  • Work collaboratively with internal stakeholders and external vendors to deliver high-quality design assets.
  • Oversee timelines, resource allocation, and creative approvals to ensure timely delivery.
• Monitoring and Optimization
  • Track key performance indicators (KPIs) and analyze campaign effectiveness.
  • Provide insights and recommendations for improvement using data-driven strategies.
  • Stay current with design and communication trends, tools, and best practices.

Requirements:

• Bachelor’s or Master’s degree in Communications, Graphic Design, Marketing, or a related field.
• 10 -15+ years of experience in communications, marketing, or design with a strong portfolio of visual content.
• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva.
• Strong storytelling, writing, and editing skills.
• Ability to manage multiple projects in a fast-paced, deadline-driven environment.
• Excellent interpersonal skills with a collaborative mindset.

Preferred Qualifications:

• Experience in brand strategy, positioning, and visual identity design.
• Working knowledge of HTML, CSS, and web design principles.
• Familiarity with content management systems (CMS) and email marketing platforms.
• Relevant certifications (e.g., Adobe Certified Associate, HubSpot Content Marketing).