Crm Lifecycle Latam Commerical Non-Sales Mexico City Mexico Jr00019462

Zoetis; Xico; Presencial; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A leading pharmaceutical company seeks a CRM Lifecycle Analyst based in Mexico. The candidate will be responsible for designing, executing, and optimizing lifecycle programs across multiple LATAM markets. Key qualifications include a Bachelor's degree in business or related fields, 3-5 years of CRM and marketing automation experience, and proficiency in Salesforce Marketing Cloud. Strong English skills are essential for collaborating with global teams. This is a full-time position that may require occasional travel.

Formación

• 3-5 years of experience working on CRM and marketing automation focused on lifecycle.
• Experience managing multiple countries in LATAM is a plus.
• Availability for business travel and/or relocation.

Responsabilidades

• Design, execute, and optimize lifecycle programs for different audiences.
• Integrate digital tools like CRM and CMS to drive user engagement.
• Collaborate with global teams across LATAM markets.

Conocimientos

CRM and marketing automation

Salesforce Marketing Cloud

UX design

Intermediate-Advanced English

Educación

Bachelor's degree in business, Administration, Digital Marketing, Design or related career

Herramientas

CMS content management system

Descripción del empleo

Role Description

CRM Lifecycle Analyst is responsible for designing, executing and optimizing lifecycle programs for different audiences, combining strategic thinking with technical and implementation skills.

The role will cover 6 LATAM markets (Mexico, Argentina, Chile, Colombia, Ecuador and Peru) and collaborate with global teams.

It will integrate digital tools like CRM, and CMS to drive user acquisition, activation, engagement, retention, and recovery.

Main Responsibilities

CRM Lifecycle Analyst is responsible for designing, executing and optimizing lifecycle programs for different audiences, combining strategic thinking with technical and implementation skills.

Qualifications (Training, Education & Prior Experience)

• Bachelor's degree in business, Administration, Digital Marketing, Design or related career.
• 3-5 years working directly on CRM and marketing automation with a focus on lifecycle with the use of Salesforce Marketing Cloud; experience managing multiple countries in LATAM is a plus.
• Experience in UX and use of CMS content management system.

Skills : Other Commentaries

• English level : Intermediate-Advanced (essential) to collaborate with global teams.

Preferred place of residence : Mexico

Availability for business travel and / or relocation : Occasional travel

Full time