Content Product Manager (NOT MARKETING)

Greymatter Innovationz; Ciudad de México; Presencial; MXN 1,200,000 - 1,500,000; Jornada completa

Descripción de la vacante

A leading technology firm in Mexico City is seeking a technical Product Manager to lead the vision and execution of enterprise Content and Digital Asset platforms. This role involves managing product roadmaps, enhancing asset lifecycle management, and integrating various systems for optimal performance and user engagement. Candidates should have 4-5 years of experience in product management, a strong analytical background, and familiarity with platforms like Adobe AEM and Photoshop. The company is committed to innovation and values product discovery.

Formación

• 4-5 years in product management focusing on content platforms.
• Experience with Digital Asset Management and Product Information Management.
• Strong analytical skills with track record in product discovery.

Responsabilidades

• Own the product vision and roadmap for the content platform.
• Lead product development processes using prototypes and MVPs.
• Manage and prioritize the product backlog based on user engagement.

Conocimientos

Product management

Data analysis

Content platforms

Cross-system integration

Herramientas

Adobe AEM

Adobe Photoshop

Descripción del empleo

DISCLAIMER — Please read before applying :

This is NOT a marketing, social media, communications, e-commerce, SEO, content creation, or design role.

We are only considering candidates with hands‑on experience managing or building Digital Asset Management (DAM), PIM / MDM, or enterprise Content platforms.

ROLE SUMMARY :

This is a technical Product Manager role for enterprise Content & Digital Asset platforms, owning taxonomy, metadata models, governance, workflows, ingestion, and delivery across systems like PLM, AEM, and PIM / MDM. You will define the roadmap and ship platform capabilities that improve asset reuse, findability, and lifecycle management. Only candidates with direct experience in DAM / PIM / content platforms, governance, and cross‑system integrations will move forward.

About the Job

Own the product vision and roadmap

• Establish a multi‑year vision, the strategy, and roadmap for our Content platform, that improves speed to market, asset reuse, syndication, and will support flexible Content creation designed to deliver diverse content formats. Translate strategy into a transparent, measurable roadmap and OKRs.
• Maintain an outcome‑oriented backlog; frame bets with problem statements, hypotheses, and success metrics. Motivate and inspire stakeholders, other PMs, and the technical team around the vision and champion these benefits throughout the company.

Ship lovable platform capabilities

• Continue to champion DAM as the enterprise source of truth for all final asset categories (assorting, selling, marketing, consumer), including migration and information architecture (taxonomy, metadata, rights / usage)
• Enable content generation workflows (e.g., creative automation, AI‑assisted creation / refinement, varianting and recolor, onmodel / 3D / Video pipelines) with appropriate guardrails for brand safety, licensing, and governance
• Integrate with upstream and downstream systems : PLM / 3D (e.g., CLO) for product creation, AEM Assets for management / delivery, PIM / MDM / eCom for syndication, and collaboration tools for intake / approvals.
• Improve asset ingestion, processing, and publishing performance, including metadata automation, workflow orchestration, and delivery to internal and external applications.
• Lead the discovery and documentation of Content use cases, authoring responsibilities, and Content lifecycle rules (e.g. survivorship, priority, and versioning) across systems and teams
• Establish Content lifecycle governance framework, collaborate with operational leaders to define standardized ways of working, create data stewardship models, and build consensus on shared vocabulary across content types
• Establish and steward content governance (naming, taxonomy, rights), training programs, and success measures; publish playbooks and dashboards for visibility and decision‑making
• Partner with engineering and design to co‑develop potential solutions to user needs, exploring both use of third‑party offerings and internal development of capabilities. Understand technical complexity of different product initiatives and the balance between quick wins vs platform longevity. Where we do leverage 3rd party software, be able to effectively communicate + influence the vendor roadmap to prioritize enhancements or new capabilities. Be willing to make difficult trade‑offs of using the out‑of‑the‑box functionality or customizing the platform based on business needs
• Manage the full spectrum of the product development process, using prototypes and MVPs (Minimum Viable Products) to test assumptions and refine product directions based on real user engagement.
• Manage a dynamic and evolving product backlog – prioritize new ideas, enhancement requests from users, competitive analysis, and engagement data for your product. Be able to synthesize lots of data sources to know what should, and even more important, should not be prioritized.
• Keep a pulse on the industry. Conduct competitive analysis, evaluate other retailers, and stay informed on the industry and evolving technologies in this space.
• Support product releases through close partnerships with business and operations teams, understanding ways of working and effectively communicating changes to our business users

About You

• 4‑5 years in product management building platforms with demonstrated delivery in content platforms, DAM, PIM / MDM, studio / photo, or adjacent marketing tech.
• Led roadmaps for enterprise content or digital asset capabilities (ingestion, management, delivery), with clear wins on findability, time‑to‑publish, and reuse
• Strong data and analytical skills, with the ability to synthesize insights to drive initiatives. Proven track record in product discovery and leading teams to achieve ambitious KPIs.
• Proven change‑maker : you’ve driven adoption across diverse creative and commercial user groups through training, communications, and iterative UX improvements.
• Nice‑to‑have : Experience in Adobe AEM platform, Adobe Photoshop, exposure to fashion / retail creative and go‑to‑market processes.