Jobs in Trieste, Italy

This is a Digital Opportunities Traineeship (DOT). If you want to apply for this internship, please remember that you have to be a student or recently graduated based in one of the 33 Programme Countries participating in Erasmus+ or the Horizon 2020 Associated Countries .
Before applying for a Digital Opportunity Traineeship we encourage you to check with your university if you are eligible for Erasmus+ traineeship. You can read more about DOT's in our information page .

Duration:

6 months

Commitment:

Full-time

Description:

The candidate willcontribute to and develop business strategy, marketing plans, pre-commercialisation plans as well as integratedcommunication and engagement campaigns to promote a product, service or idea. This is avaried role, which involves:

• planning
• advertising
• public relations
• event organisation
• distribution
• sponsorship
• research.

The candidate will work closely with the Innovation Strategy Director and the Project Managers, with the following responsibilities:

• create awareness of and develop the brand to be marketed
• engage and communicate with target audiences and build and develop customer relationships
• help with marketing plans, advertising, direct marketing, social media campaigns
• support the Director in delivering agreed activities
• source advertising opportunities and place advertisements according to the media channel selected
• write and proofread marketing copy for both online and print campaigns
• produce creative content, including videos and blog posts
• run social media channels (e.g. Twitter, Facebook and LinkedIn) to enhance audience engagement
• contribute to the organisation of eventssuch as conferences, seminars, receptions and exhibitions
• source and secure sponsorship
• liaise with designers and printers and organise photo shoots
• arrange the effective distribution of marketing materials
• maintain and update customer databases
• conduct market research, for example using customer questionnaires and focus groups
• develop relationships with key stakeholders, both internal and external.

• develop and implement a marketing strategy (often as part of a wider sales and marketing programme)
• evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective
• track marketing performance and return on investment and prepare weekly or monthly reports for management
• monitor and report on competitor activity
• lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activities
• oversee and manage the marketing budget.

• advertising
• business or management
• communications
• IT or computer science
• marketing

• communication and interpersonal skills
• commercial awareness and business acumen
• the ability to think strategically
• copywriting and design skills in order to produce marketing materials for both print and online
• creativity
• analytical skills to evaluate marketing campaigns
• drive and self-motivation
• a flexible approach to work
• the ability to work well under pressure
• teamwork and the ability to foster good working relationships
• influencing and negotiation skills
• skills in IT and social media
• foreign language ability - may be helpful if working for multinational companies.