Start-Up Studio Brand Manager

Chromavis Fareva; Offanengo; In loco; EUR 45.000 - 65.000; Tempo pieno

Descrizione del lavoro

A leading beauty brand company is seeking a Brand Manager based in Offanengo, Lombardy to oversee the strategic and operational management of beauty brands. The ideal candidate will manage brands from concept to market execution, ensuring strong brand identity and performance. Responsibilities include leading brand development, analyzing market trends, and monitoring brand KPIs. Experience in the cosmetics industry and a Bachelor's degree in Marketing are required, along with strong project management skills and fluency in English.

Competenze

• Minimum 5 years of experience in a Brand Manager role, preferably in cosmetics.
• Proven ability to manage brands from strategy to execution.
• Strong analytical mindset to translate data into brand actions.

Mansioni

• Own overall brand management for assigned brands.
• Translate brand strategy into actionable plans.
• Lead brand development activities and oversee product launches.
• Analyze market trends and brand performance.
• Monitor brand KPIs and propose corrective actions.

Conoscenze

Brand management

Project management

Market analysis

Consumer insights

Stakeholder management

Fluent English

Formazione

Bachelor's Degree in Marketing

Descrizione del lavoro

The ideal candidate will be responsible for the strategic and operational management of beauty brands developed within the Chromavis Start‑Up Studio, ensuring strong brand identity, clear positioning, and consistent performance across all consumer touchpoints.

She/He will manage brands end‑to‑end, from concept definition to market execution, translating brand strategy into actionable plans and coordinating cross‑functional activities to ensure coherence, relevance, and commercial impact.

Reporting to the Head of Marketing Start‑Up Studio, she/he will be accountable for the following:

Responsibilities

• Own and manage the overall brand management for assigned Start‑Up Studio brands, ensuring clear positioning, consistency, and long‑term brand equity.
• Translate brand strategy into actionable plans across product, communication, content, and go‑to‑market initiatives.
• Lead brand development activities, including brand identity, tone of voice, storytelling, and visual coherence across all channels.
• Collaborate closely with Start‑Up Studio teams to ensure brand alignment at every stage of development.
• Oversee product launches, coordinating timelines, assets, messaging, and market readiness.
• Develop and manage brand plans, including annual roadmaps, launch calendars, and key initiatives.
• Analyze market trends, consumer insights, competitive landscape, and brand performance to identify growth opportunities and areas for optimization.
• Ensure all brand communications are consumer‑centric, consistent, and aligned with the target audience and channel strategy.
• Support Start‑up studio activities with clear brand guidelines, product narratives, and brand‑driven selling tools.
• Monitor brand KPIs, including awareness, positioning, portfolio coherence, and commercial performance, proposing corrective actions when needed.
• Manage external partners and agencies when required, ensuring quality, timing, and brand coherence.

Skills Required

• Bachelor’s Degree in Marketing, Communication, Business, or a related field.
• Minimum 5 years of experience in a Brand Manager role, with strong B2C exposure.
• Mandatory experience in the cosmetics industry, with a solid understanding of beauty products, categories, and consumer behavior.
• Proven ability to manage brands from strategy to execution.
• Strong understanding of brand positioning, portfolio architecture, and go‑to‑market dynamics.
• Excellent project management skills, with the ability to handle multiple brands and priorities simultaneously.
• Strong analytical mindset, capable of translating data and insights into clear brand actions.
• Excellent communication and stakeholder management skills.
• Fluent English is mandatory; additional languages are considered a plus.
• High level of autonomy, accountability, and ownership.
• Attention to detail, strategic thinking, and the ability to operate effectively in a fast‑paced, entrepreneurial environment.

Please send your CV in English.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing and Product Management

Industries

Personal Care Product Manufacturing

Location

Offanengo, Lombardy, Italy