Digital Planner

WPP Media; Milano; Ibrido; EUR 35.000 - 50.000; Tempo pieno

Descrizione del lavoro

A global media collective located in Milan seeks a dedicated media planner to deliver effective media strategies and optimize digital campaigns. You will manage daily media implementation, analyze performance data, and collaborate with cross-functional teams to ensure campaign success. Candidates should have a degree preferably in Economics or Marketing, along with 2-3 years of media planning experience. Join us to be part of a dynamic team where your contributions will shape the future of media.

Servizi

Competitive medical insurance

Group retirement plans

Paid time off

Partner discounts

Mental health awareness days

Competenze

• 2-3 years' experience in media planning.
• Ability to manage digital campaign activities.
• Knowledge of performance marketing.

Mansioni

• Deliver effective media plan based on budget and objectives.
• Manage day-to-day implementation of campaign activities.
• Analyze campaigns and recommend tactical changes.

Conoscenze

Proactivity

Collaboration skills

Attention to detail

Analytical skills

Formazione

University degree in Economics, Advertising or Marketing

Strumenti

Adserver

Analytics tools

Descrizione del lavoro

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optiistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary and Impact

• Todeliverthemosteffectivemedia plangivena budget and anobjective
• Managethe day-to-dayimplementationandoptimizationof digitalcampaignactivities (planning &buying)
• Delivercompetitive report andanalyzecampaignsresults
• Analyzecampaigns, andrecommendtacticalchangestomaximizecampaignperformance

Responsabilities

• To beawareand updateaboutthe commercialofferof the onlinechannelsin performance market
• Usageof thedifferenttools (mainlyAdserverand Analytics) toevaluatetheplan’sresults
• Collaborateswith agency crossfunctionalteams andclient'ssuppliers,includingcreativeagencies

About You

• University degreepreferablyinEconomics, Advertising or Marketing andCommunication
• Atleast2-3years’experiencein media planningProactivityandcollaboratingskills
• Knowledge ofAdserverand Analytics
• Accuracy,precision,attentiontodetailsandmeetdeadlines

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when you're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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