Digital Analyst

Randstad Digital Italia; Varese; Ibrido; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A global consulting company is seeking a Digital Analyst in Milan to develop and execute a consumer data strategy with a hybrid working model. The ideal candidate should have excellent English skills, experience in data-driven marketing, and expertise with analytics tools. Italian or Spanish knowledge is a plus. This role involves collaboration with marketing leadership and cross-functional teams to optimize data use across European markets.

Competenze

• Proven experience in data-driven marketing, media optimization or consumer insights.
• Expertise with analytics tools.
• Familiarity with datawarehouse platforms.

Mansioni

• Develop and execute the consumer data strategy.
• Assess pros and cons of data-driven approaches.
• Work cross-functionally to activate data in media.
• Collaborate with marketing leadership to design scalable data practices.

Conoscenze

Excellent English skills

Data-driven marketing experience

Analytics tools expertise

Familiarity with datawarehouse platforms

Italian or Spanish knowledge

Descrizione del lavoro

Nice to meet you. We are Randstad Digital.

Randstad Digital is a global consulting company in the Information Technologies and Engineering sectors, with over 25,000 experts all over the world. We are an organization that puts talent first, and we are focused on enabling our clients in their digital transformation journeys and in developing major technology-driven projects.

Are you ready for your next challenge?

We are looking for a Digital Analyst

Responsability

• Develop and execute the consumer data strategy — how data should be leveraged across the marketing funnel, particularly at the media activation level.
• Assess pros and cons of data-driven approaches, required resources, and future capability needs.
• Work cross-functionally to activate data in media, campaign performance, and audience management.
• Collaborate with marketing leadership (Zurich-based) to design scalable data practices across European markets.

Required Skills

• Excellent English skills (oral and written);
• Proven experience in data-driven marketing, media optimization or consumer insights;
• Expertise with analytics tools;
• Familiarity with datawarehouse platforms.

Nice to have

• Italian or Spanish knowledge;
• Industry background FMCG / CPG.

Work site

Milan, hybrid working model.

The search is open to candidates of both sexes (Law 903 / 77). Please read the privacy policy pursuant to Article 13 of Regulation (EU) 2016 / 679 on data protection (GDPR).