Marketing Manager

PT Richeese Kuliner Indonesia; Kota Bandung; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading food and beverage company in Bandung seeks an experienced Marketing Manager to lead strategic marketing initiatives. The ideal candidate will drive campaign planning and execution, focusing on both online and offline marketing strategies. Candidates should have a minimum of 5 years in the FMCG industry, strong negotiation skills, and the ability to analyze market trends effectively. This role offers a dynamic work environment focused on growth.

Qualifications

• Minimum 5 years of work experience in Food & Beverages / FMCG Industry.
• Proven experience in running marketing campaigns and delivering results.
• Strong knowledge of market/customer needs.

Responsibilities

• Lead and implement short to mid-term strategic marketing plans.
• Own and drive campaign planning, execution, monitoring, and evaluation.
• Provide feedback on market trends and adjust marketing strategies.

Skills

Presentation skills

Negotiation skills

Market analytics

Relationship management

Campaign planning

Education

Bachelor's or Master's degree in business, marketing, communication, or related field

Job description

• Lead and implement short to mid-term strategic marketing plan, including but not to limited to campaign plans.
• Own and drive campaign planning, execution, monitoring, and evaluation.
• Proactively involve and drive any brand-building activities assigned, including but not limited to PR, offline activations/BTL, and brand-centric campaigns.
• Provide feedback and insight on market trends and competitors' activities to review and adjust marketing strategy and plans that meet the changing market and competitive conditions.
• Perform support duties include to budgeting, reporting, and analytics, maintaining marketing materials.
• Proven success in ATL&BTL development and execution.

Requirements:

• Bachelor's or Master's degree in business, marketing, communication, or related field.
• Minimum 5 years of work experience in Food & Beverages / FMCG Industry.
• Proven running marketing campaign (offline and online) experience and proven track record of delivering results for rapid growth in a fast-paced work environment.
• Solid presentation & negotiation skills and ability to manage relationships across many stakeholders both team adn partners.
• Strong knowledge of market/customer needs with good market analytics skills.
• Willing to be placed in Bandung.