Marketing Communications Manager

Bali Jobs Recruitment by Claire Tomkins; Kuta Selatan; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A luxury resort in Bali is seeking an experienced Marketing Communications Manager to oversee brand storytelling and manage marketing campaigns. Key responsibilities include developing marketing strategies, leading digital platforms, and managing PR efforts. Ideal candidates should have over 5 years in marketing within the luxury hospitality sector, with strong skills in digital marketing and communications. This is a great opportunity to shape the resort's brand presence and engage diverse audiences.

Qualifications

• Minimum 5 years in Marketing Communications or Digital Marketing.
• Experience in a 5-star luxury hotel or resort is preferred.
• Ability to manage multiple campaigns effectively.

Responsibilities

• Develop and execute marketing communications strategy.
• Lead brand storytelling and messaging across channels.
• Manage digital marketing platforms and PR efforts.

Skills

Experience in Marketing Communications

Digital Marketing expertise

Strong communication skills

Creative thinking

Project management

Job description

Overview

Our client is a beachfront boutique luxury 5* resort located in South Bali, known for its vibrant energy, chic lifestyle, diverse dining destinations, and iconic sunsets. They are currently seeking an experienced Marketing Communications Manager to lead brand storytelling, manage integrated marketing campaigns, and elevate the resorts visibility across digital, media, and on-property touchpoints.

Requirements

• Minimum 5 years of experience in Marketing Communications, Brand Marketing, or Digital Marketing within luxury hospitality, lifestyle, or premium brands
• Proven experience working in a 5-star luxury hotel or resort environment (boutique or lifestyle concept preferred)
• Strong understanding of digital marketing, social media strategy, PR, and content marketing
• Demonstrated ability to manage multiple campaigns and stakeholders in a fast-paced environment
• Excellent written and verbal communication skills in English
• Strong creative sense with attention to brand aesthetics and visual storytelling
• Experience working with creative agencies and media partners
• Ability to analyze performance metrics and translate insights into actionable strategies
• Highly organized, proactive, and able to work independently

Key Responsibilities

• Develop and execute the resorts marketing communications strategy in line with brand positioning and business objectives
• Lead brand storytelling across all channels, ensuring consistency in tone, visual identity, and messaging
• Oversee digital marketing platforms, including website content, social media, email marketing, and online campaigns
• Manage public relations and media relations, including press releases, media visits, influencers, and brand collaborations
• Plan and execute integrated marketing campaigns to promote rooms, dining outlets, events, and lifestyle experiences
• Collaborate closely with Operations, F&B, Sales, and Revenue teams to align marketing initiatives with commercial goals
• Manage content creation, including photoshoots, videos, copywriting, and marketing collateral
• Monitor brand performance, campaign results, and digital analytics, providing regular performance reports and insights
• Maintain strong relationships with external agencies, designers, photographers, and media partners
• Support pre-opening or campaign launches, seasonal promotions, and special events as required