Head of Marketing

PT. Panorama Media; Jakarta Utara; On-site; IDR 300.000.000 - 400.000.000; Full time

Job summary

A leading media company in Jakarta Utara is seeking a Head of Marketing to develop and implement comprehensive marketing strategies. The role involves supervising a marketing team, ensuring brand consistency, negotiating with vendors, and monitoring marketing performance. Ideal candidates should have proven experience in a similar role within the media or entertainment industry, strong analytical and leadership skills, and the ability to thrive in a fast-paced environment.

Qualifications

• Proven experience as a Head of Marketing, preferably within the media, entertainment, or events industry.
• Thorough knowledge of marketing principles, brand, product, and service management.
• Deep understanding of changing market dynamics and latest trends in online marketing.

Responsibilities

• Develop and implement comprehensive marketing strategies.
• Supervise the department and guide other marketing professionals.
• Integrate marketing needs with overall company planning.

Skills

Leadership and communication skills

Analytical skills

Project management skills

Interpersonal skills

Networking skills

Job description

Develop and implement comprehensive marketing strategies to create awareness of the exhibition business activities.

Supervise the department and provide guidance and feedback to other marketing professionals.

Collaborate with other departments to integrate marketing needs with overall company planning and strategy.

Ensure consistent brand messaging across all platforms and marketing efforts (like events, email campaigns, web pages, and promotional material).

Negotiate with service providers and vendors to ensure the most cost-effective marketing deals.

Ensure efficient spend of the marketing budget to maximize results.

Oversee the company’s digital presence, including content strategy and social media marketing.

Plan and execute campaigns for various media events.

Analyze market trends and competitors’ activities to identify opportunities and key issues.

Monitor marketing performance and return on investment and report on any corrections needed.

Job Requirements

Proven experience as a Head of Marketing, preferably within the media, entertainment, or events industry.

Thorough knowledge of marketing principles, brand, product, and service management.

Deep understanding of changing market dynamics and marketing up-to-date with the latest trends and best practices in online marketing and measurement.

Strong analytical and project management skills.

Exceptional leadership and communication skills.

Excellent interpersonal and networking skills.

Ability to thrive in a high-pressure, fast-paced environment.