Strategist jobs in United Kingdom

Social network you want to login/join with:

col-narrow-left

Bright/Shift

leeds, west yorkshire, United Kingdom

Other

-

Yes

col-narrow-right

5

28.06.2025

12.08.2025

col-wide

Before we begin.. If you feel like this is so you, but you’re worried you don’t have the “proof”?

Don’t stress. If this role speaks to you, we’d still love to hear from you. Just put some heart into your application - we hire for attitude and hunger, not just experience.

Now, without further ado…

An account manager, creative ad strategist, and social video enthusiast walk into a bar.

They fall in love…

+ they have you.

Hello!

• Do you see narrative in numbers and stories in stats?
• Do you want your work to resonate with audiences and make a positive impact on the world?
• Are you happiest when you’re deep in a brainstorm one hour, and deep in ad performance data the next?

Well, well, well… it looks like you could be our next Performance Creative Alchemist.

But… what the fuck is a performance creative alchemist?

SHORT ANSWER:

Watch this video: https://www.linkedin.com/posts/tobyastewart_brightercreative-activity-7308404765317648385-RJ1v?utm_source=share&utm_medium=member_desktop&rcm=ACoAABBlthEB0w42IFUddc_IaBdsoa9kUrwqr50

You will play a pivotal role in helping to turn all the content captured during our performance-focused production shoots into a stream of high quality creative content to fuel paid social. And yes, you can come on the shoots. Cause they’re tons of fun.

LONG ANSWER:

It’s part detective, part creative director. You’ll spend your time:

Digging into the data – becoming best mates with the ad account, so you can uncover what’s working, what’s not, and why. You’ll turn those findings into razor-sharp insights that fuel our creative workstreams.

Leading the post-shoot charge – You’ll help turn all that glorious raw footage into a stream of thumb-stopping ads. Think voiceovers, formats, edits, creative routes - mapped to audience insight and tested for performance.

Ideating like a maniac – both solo and in team sprints. You’ll generate ideas that make clients say “holy f*ck yes” and editors say “this is gonna bang.” Sometimes, you'll lead the brainstorm. Sometimes, you'll be the wildcard that blows it open.

Shaping creative strategy – you’re the bridge between insight and execution. You’ll write briefs so clear they basically write themselves, and make sure what we produce connects emotionally and performs commercially.

Being the glue – you’ll check in with creators, and collaborate with our internal team to make sure everything stays on track and on budget.

Basically, you’ll make sure great ideas don’t just live in a Google Doc - they make it to the feed, and into people's brains.

Before we continue, it’s probably important for you to understand WHY we exist, right?

We believe in three things:

Belief 1: Social media, and the algorithms that govern them, is a weapon. A weapon that’s attacking our collective attention. We believe that if you understand how to take advantage of the link that social media has on society, you can drive any outcome - good or bad.

Belief 2: In 2025 and beyond - the ultimate differentiator in a world dictated by algorithms, is creativity. The right kind of content has the power to become an unfair advantage - it’s the key to move, inspire

and galvanise.

Belief 3: The most pressing environmental and societal challenges are business opportunities in disguise. We believe in the power of human collaboration and entrepreneurship to make the world a better place.

Bright/Shift is the coming together of these three beliefs.

We exist to take advantage of the link that social media and digital channels have on society, in a way that triggers a positive change in the world, by helping give the businesses who deserve to win an unfair advantage.

We’re not a performance agency (they’re too focused on the data)

We’re not a creative agency (they’re too focused on the art)

But we’re like a creative agency - built for 2025.

The role:

We’ve created this role from the ground up, and it’s just as unique as its name…

If a creative strategist, account manager, and social video enthusiast has a naughty encounter - you’d be the offspring.

Sound interesting? Cool - here’s a little more of a deep dive:

Your core responsibilities

You’ll have the same expectations we have of ourselves: to think like an owner, act like a strategist, and create like a mad scientist.You won’t wait for a brief - you’ll help create it.You’ll own the ideation, briefing, and delivery of creative output for production-first clients (this is our fancy way of describing our clients who do regular production shoots with us)

• Lead ideationworkshops to turn insights into performance-focused concepts for shoots.
• Create structured idea decks that excite clients and direct our production plan
• Collaborate with the team on post-shoot asset workstreams – mapping formats, messaging, and test angles
• Write clear, outcome-driven creative briefs for our editors and designers
• Oversee the full lifecycle of creative workstreams from idea → brief → asset delivery
• Ensure everything is delivered on time, and on brand
• Own the feedback process: gather, filter, and action feedback efficiently
• Be obsessed with quality: are the edits thumb-stopping? Are the hooks sharp? Are we actually saying something?
• Manage and maintain relationships with freelancers and creators delivering content
• Translate ad account data, audience insights, and performance learnings into smart, strategic creative direction
• Bring calm, clarity, and energy to every phase of the sprint

What success looks like

• Shoots that deliver high-volume, high-impact assets
• Workstreams that are rooted in insight and tailored for testing
• Clients that feel the strategy behind the work and trust us deeply
• A creative team that always knows what they’re doing, and why

What you’ll be working on:

Our clients are helping to make the world a better place, they’re:

• Taking down depression.
• Supporting people affected by Diabetes.
• Ensuring the AI boom doesn’t negatively impact the planet.
• Supporting people with brain and gut health.
• Educating young children on nature and the environment.
• Revolutionizing the mental health space.
• Offering alternative, sustainable solutions to homeware.

Tools we use

• Foreplay (for referencing)
• Motion (for creative analysis)
• Meta ad library (obvs)
• Slack (for comms)
• Bright/Tracker (Bright/Shift owned tech - a system to house creative insights to inform hypothesis-led briefs)
• Creative Pipeline (Bright/Shift owned tech - a system to create and oversee creative briefs and collaborate with our creative teams)
• You’ll become a power-user of our internal AI stack to mine insights, generate hypotheses, and supercharge creative development.

What we’re offering:

• Full autonomy: Choose your workspace, whether it's at our Whitechapel hub, a local co-working space that we will pay for, or your home.
• Dynamic Team Structure: Become a pivotal part of a lean core team—offering you ample space to grow as we expand.
• Growth and Development: A £400 annual budget for self-improvement