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Role: Paid Social Manager

Function: Media Buying | Meta & TikTok Ads | Acquisition Strategy

Responsibility: Drive new customer growth through paid ads for our e-commerce clients

Reports to: Head of Paid Social

Location: Remote/Hybrid/flexible - Leeds Head Office & working-from-home options

Compensation: £30,000 - £40,000 + Audit Bonus Scheme + 26 Days Paid Holiday

Our core values:

• Extreme ownership - taking responsibility for every outcome within your control.
• Quality - how you do one thing is how you do everything.
• Profit - we think making money is great, especially for our partners.
• Personal happiness - you are here because you want to be.

Founded by Olly Hudson and Joe Marston in 2019, Soar With Us is one of the fastest-growing advertising agencies for e-commerce brands in the UK with a team of 25 A-Players. In 2023, we spent over £50m on Meta and TikTok ads profitably for our clients including the likes of The Essence Vault, Art of Football, Bee Inspired, and many more.

In H2 ‘23 we’ve been making changes to our organisational structure, recruitment processes, and sales funnels to unlock the next stage of growth. The Head of Paid Social will play an important and exciting role in overseeing our team of Paid Social Managers, ensuring they are growing the acquisition efforts on behalf of our clients across Meta and TikTok Ad channels.

Reporting directly to our Head of Acquisition, you will ensure the success of a multitude of clients from a range of different niches. From onboarding to Soaring, you will help brands achieve their goals and scale them to the moon, all while upholding our core values of extreme ownership, quality, happiness, and profit.

On a day-to-day basis, you’ll have complete autonomy in formulating your clients’ acquisition strategies through Meta and TikTok advertising (some spending north of £200k per month). You’ll be using powerful analytical tools such as Shopify reports, Triple Whale, and Motion to ensure every decision you make is data-driven. It’s vital that you’re hitting your clients’ CAC, NC-ROAS, eROAS, and ad spend targets.

Main Accountabilities:

• Ensure the success of a multitude of e-commerce clients from various niches, generating results under pressure.
• Strategise, build, and execute high-spending Meta & TikTok Ad Campaigns, sometimes spending over £2,000 per day.
• Build and maintain a diverse portfolio of clients.
• Communicate with clients regularly via Slack and Google Meet.
• Work closely with the Head of Acquisition to align on activity and progress.
• Provide expertise on current eCommerce best practices including Paid Ads, Retention strategies, creative, CRO, landing pages, product strategy, Shopify, analytical tools, etc.
• Keep up to date with eCommerce best practices through training and research.
• Effectively communicate and collaborate across the Company.
• Think how our clients think.

Success in 6 months:

• Proven performance across your client base, pushing ad spend and growing month-on-month revenue.
• Question the way we do things and bring new ideas to the table.
• Receive positive feedback from management regarding your performance.

Success in 12 months:

• Immaculate track record in driving results for your client base.
• Management’s confidence in assigning you high-profile clients.
• Excel at Senior Paid Social Manager-level responsibilities, mentoring junior team members.

Success in 24 months:

• Progress to Senior Paid Social Manager, on track for management roles.
• Recognized in the e-commerce industry.
• Implement new processes or technologies that change our operations.
• Impact the upskilling of Paid Social Managers.

Attitude:

• Take complete ownership of successes and failures.
• Have an entrepreneurial mindset and a proactive approach.
• Exhibit exceptional attention to detail and relationship-building skills.
• Self-manage and prioritize tasks efficiently.
• Display excellent leadership qualities.

Experience & skills:

• At least 1 year of experience running Meta Ads and TikTok Ads for e-commerce brands.
• Previous agency experience ideal or experience within a 7-8 figure e-commerce brand.
• Broad understanding of Shopify and e-commerce operations and advertising strategies.
• Strong research skills to adapt quickly to different clients.

Soar With Us is committed to creating a diverse and inclusive work environment, where all employees have equal access to opportunities. We respect and value all differences and strongly encourage applications from all backgrounds.

Due to the evolving nature of the business, the job holder may be required to carry out duties that are not detailed within this job description.