Wine Development Manager

LWC Drinks; Stafford; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading drinks distributor is seeking a Wine Development Manager to drive sales and open new accounts across Birmingham, Cheshire, Staffordshire, and Derbyshire. The role involves managing the top 50 wine accounts, building commercial wine lists, and training staff. Candidates should have commercial sales experience in wine and a good understanding of market trends. This position includes a company car or allowance, with competitive working hours.

Benefits

Company Car or Car Allowance

40 hours per week

Qualifications

• Experience in managing accounts and driving sales growth.
• Ability to build strong relationships with customers.
• Understanding of market trends in the wine industry.

Responsibilities

• Opening new wine accounts and managing customer prospect list.
• Developing and retaining existing customers through account management.
• Building wine lists in-line with market trends and profitability.

Skills

Commercial experience in selling wine

Track record in sales

Knowledge of wine trade

WSET Level 3

Job description

Overview

Job Title: Wine Development Manager
Reports to: Sales Manager
Covering: Birmingham, Cheshire, Staffordshire, Derbyshire, parts of Shropshire (Oswestry)

Responsibilities

• NEW BUSINESS
  • Opening new wine accounts, working alongside the Account Managers.
  • Maintaining and updating a live customer prospect list.
• EXISTING BUSINESS
  • Working closely with Account Managers to develop and retain existing customers.
  • Account management of the top 50 wine accounts in their region.
  • Wine reviews are to be undertaken half yearly with the agreed top 50 wine accounts within the region. The top 20 wine accounts should be visited once a quarter.
  • Responsibility for Wine Development Plans within Key Accounts as and when agreed upon.
• CATEGORY MANAGEMENT
  • Building commercial and interesting wine lists in-line with market trends.
  • Maximising profitability by identifying LWC's own brand opportunities.
  • Presenting a wine slot at each monthly depot meeting.
  • Quarterly account reviews with Account Managers.
  • Training and education of Account Managers, key events, tastings, liaising with WSET course providers and running these courses at the regional depot where applicable.
  • Local bespoke customer training (National accounts included).
  • Management of samples within depot, sample depot budget management.
  • Work closely with the Depot Managers, Stock Controllers, Telesales and Wine Team.
  • Take ownership of Regional Wine Tastings and wine-led events.
  • Supporting LWC wine business in Key and National accounts and occasionally travelling to our head office in Manchester.
• ADMINISTRATION
  • Completing weekly call logs and sending them to the Line Manager.
  • Attending monthly meetings with the Line Manager to discuss sales performance.
  • Attending quarterly meetings with the Regional Sales Manager to discuss depot wine performance.
  • To be fully prepared for Management, RSM, WDM meetings and 1:1s.
  • Support depot in management of depot wine stock (slow moving stock, QA/QC issues etc.).

Knowledge and Experience

• Commercial experience in selling wine (on-trade preferred).
• A good track record in sales and meeting growth targets.
• Knowledge of the wine trade and trends
• WSET Level 3 preferred

Additional Information

• Company Car or Car Allowance
• 40 hours per week

LWC Drinks Ltd provides licensed establishments with all their bar and sundry supplies. However we are more than just a distributor, becoming the fastest growing privately owned drinks company in Britain, placing 24th in the Sunday Times PWC Profit Track 100. Our aim is to provide the best customer service in the industry, employing over 1,500 people, at 18 depots across the UK, with a Support Centre and Hub Distribution Centre based in Manchester.