US Sports Content writer

Heart Mind Talent; Remote; GBP 40,000 - 60,000; Full time

Job summary

A recruiting agency is seeking a passionate US content writer to develop high-impact content for platforms related to sports betting. The ideal candidate will be driven by a love for sports, possess strong copywriting skills, and have practical knowledge of social media. This role offers industry-leading compensation, working within a young and dynamic team, alongside benefits like private health insurance and free meals in the office. Flexible hours aligned with US sports are expected.

Benefits

Industry-leading compensation

Private health insurance

Free meals in office

Qualifications

• 1-5 years in marketing, copywriting, or social media (internships count).
• Daily user of social platforms with practical understanding.
• Flexibility to work aligned with US sports peak times.

Responsibilities

• Plan, create, and publish high-impact content tailored to each platform.
• Engage daily with followers to foster a loyal fanbase.
• Promote relevant sportsbook offers creatively and compliant.

Skills

Passion for sports and sports betting

Excellent copywriting skills

Strong interpersonal skills

Practical social media knowledge

Tools

CapCut

Premiere

Canva

Figma

Job description

Heart Mind Talent is happy to partner with Verified Global to help with hiring another US content writer.

About Verified Global: Verified Global builds cutting-edge algorithms to flip the odds in sports betting. We deliver market-beating tips, insights, and data to millions of US sports fans—and we’re growing.

We’re looking for a creator who lives and breathes US sports and social media. You’ll run your own betting brand across platforms, support an influential voice in the US sports betting space, and constantly innovate to become best-in-class on engagement and value.

What you will do:

• Own the brand: Plan, create, and publish high-impact content tailored to each platform.

• Optimize platforms: Leverage features (TikTok, X/Twitter, Snapchat, YouTube Shorts, etc.) to work with algorithms, maximize reach, and present content the right way.

• Build community: Engage daily with followers; foster a loyal, high-trust fanbase.

• Promote offers: Select relevant sportsbook offers and promote them with creative, compliant tactics that maximize conversions.

• Plan strategically: Read the “mood” of the account each day and adjust posting and betting plans accordingly.

• Collaborate & iterate: Join weekly brainstorms with brand captains and leadership to share insights and test new ideas.

• Maintain quality: Keep copy tight, assets error-free, and everything on-brand.

Ideal profile

• Passion for sports and sports betting; strong knowledge of at least one major US league: NFL, NBA, MLB, or NHL.

• 1-5 year in marketing, copywriting, or social media (internships count).

• Daily user of social platforms with a practical understanding of how they operate and grow.

• Excellent copywriting and headline skills; you know how to hook and convert.

• Strong interpersonal skills; proactive, competitive, and committed to being best in class.

• Flexible hours aligned with US sports peak times.

Nice to have: Basic editing (CapCut/Premiere) or design (Canva/Figma); experience in sports communities or creator accounts.

What we offer

• Industry-leading compensation: Base salary + uncapped bonus

• A massive, engaged audience and the mandate to build an influential betting brand.

• A young, talented, fast-moving team.

• Private health insurance, free meals when in office, and additional perks.