SEO Content Executive

GLS Worldwide LLC; Sheffield; On-site; GBP 25,000 - 30,000; Full time

Job summary

A leading SEO firm in Sheffield is looking for an SEO Content Executive to enhance their organic search visibility through innovative strategies and quality content. The ideal candidate will have at least 2 years of experience in SEO or content marketing and a strong writing background. This role offers a collaborative work environment and great benefits including a fair living wage and professional development opportunities.

Benefits

Complimentary breakfast

Enhanced pension schemes

Healthcare benefits

Employee Assistance Programme

Social events

Qualifications

• At least 2 years experience in a similar role in SEO/Content Marketing.
• Strong understanding of SEO principles and technical SEO fundamentals.
• Excellent content writing and editing abilities.

Responsibilities

• Improve organic conversion rates across search engines.
• Manage and grow the national Content Ambassador programme.
• Deliver and develop the backlink strategy.

Skills

SEO best practices

Content writing

Digital PR/linkbuilding

Proficiency with Google Search Console

Organisational skills

Communication skills

Tools

Google Search Console

SEMRush

GA4

Looker Studio

Wordpress

Job description

Sheffield, South Yorkshire, United Kingdom

Salary: £25,000 - £30,000

Overview

Fancy being at the forefront of an SEO strategy which reaches over a half a million users across 60+ UK cities and towns each year? It’s an exciting time to join our SEO team — you’ll be involved with projects such as growing our Content Ambassador network of student writers across the UK, creating and applying innovative strategies for AI search, boosting UniHomes presence on leading student forums and news sites, and more. With more than 70,000 URLs to work with, the SEO opportunity and ability to make a real impact on the business through your role is huge. You’ll work closely with our SEO Manager, SEO Executive and the wider Marketing department to cost-effectively drive new student acquisition. We’re a team of ambitious and curious marketing experts, driven to be leaders in our field for the business and our partners who advertise with us.

As our SEO Content Executive, you’ll use your expertise to help grow our organic search visibility, traffic and enquiries through intelligent on-site optimisations and well-crafted content campaigns.

Key Responsibilities

• Improve organic conversion rates across Google, Bing and AI search by optimising websites in the UniHomes group in line with SEO best practices.
• Help manage and grow our national Content Ambassador programme, working with students across the UK to create insightful articles and guides based on real-life student experiences.
• Deliver our backlink strategy, building relationships with and generating coverage from a diverse pool of target audiences, including student sites, universities, letting agents, news outlets and industry bodies.
• Spotting SEO opportunities, carrying out competitor analysis to inform our strategies, and staying abreast of SEO industry/best practice developments.
• Support our SEO team with other Search Marketing tasks and wider Marketing team with insights and campaign delivery where required.

Skills And Experience

• At least 2 years experience in a similar role in SEO/Content Marketing.
• Strong understanding of SEO best practices and principles, including basic technical SEO principles, and Digital PR/linkbuilding.
• Excellent content writing and editing abilities.
• Experience creating high-quality written content and prospecting and outreaching campaigns to build high-quality, relevant backlinks.
• Proficiency with Google Search Console, SEMRush, GA4, Looker Studio and core SEO activities such as keyword research, content optimisation, SEO performance analysis.
• Proactive, ideas-oriented mindset and a collaborative team player who thrives in a dynamic and supportive work environment.
• Strong organisational and communication skills to effectively manage large-scale projects.
• Wordpress experience desirable (especially Elementor).

About Us

UniHomes has been named the fastest-growing technology company in Yorkshire and the Northeast in the 2023 Deloitte UK Technology Fast 50. We are also incredibly proud to have been officially certified as a Great Place to Work (GPTW).

Our industry-leading property search portal and utility management service enables our established and ever-increasing network of letting agent partners to offer hassle-free all-inclusive accommodation to our growing community of university students, who are actively seeking their perfect shared house. We are taking the market by storm, currently in over 60 university cities and towns across the UK, and we have huge ambitions for 2025.

Founded by three Sheffield property entrepreneurs in 2015, we have experienced remarkable growth and now have a team of almost one hundred at our Sheffield City Centre office. With recent minority investment from LDC we are scaling up our teams ready to conquer new horizons.

Our Values

• Lead the Way
• In it Together
• Customers Matter
• Keep it Simple
• Rise Above Challenges
• Make it Happen

What you get

With people and culture at the heart of our organisation, we are continually enhancing our employee offer and culture. We are proud to be a Great Place to Work (GPTW) and an accredited Living Wage employer — all our employees earn a fair living wage above the government minimum wage.

Working in our stunning new office at New Era Square in the centre of Sheffield, you’ll get complimentary breakfast, hot and cold drinks, snacks, and a range of benefits including holidays, personal development opportunities, enhanced pension schemes, healthcare,Employee Assistance Programme, and social events.

Equality, Diversity and Inclusion

We are committed to fostering an inclusive and diverse workplace where everyone can thrive and which values individuals for their unique perspectives. We welcome candidates from all backgrounds, regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation.

Please let us know if you require any reasonable adjustments to make the recruitment process more accessible to you.

We do not accept CV submissions from recruitment agencies. Direct applications from individual candidates are encouraged. Thank you for your understanding.