Senior Brand Manager - Remote Growth FMCG Leader

Henley Executive; United Kingdom; On-site; GBP 45,000 - 50,000; Full time

Job summary

A leading recruitment agency is seeking a Senior Brand Manager for a growing challenger brand in the FMCG sector. This role involves delivering brand strategy, developing retail activation campaigns, and managing a small team. Candidates should have at least 5 years experience in FMCG, a proven track record in marketing, and a passion for clean, natural products. The position allows for remote work with required attendance at London HQ meetings twice monthly.

Qualifications

• 5 years experience in FMCG/Food required.
• Proven track record in ATL, shopper marketing, and retail activation.
• Experience with NPD projects from concept to launch.

Responsibilities

• Deliver brand strategy and campaigns ATL.
• Develop shopper and retail activation campaigns.
• Manage and develop a team of 2 junior brand/marketers.
• Oversee digital and social media strategy.
• Follow customer/shopper insight and market trends.
• Utilise customer insight for New Product Development.

Skills

Strategic thinking

Creativity

ATL marketing

Shopper marketing

Retail activation

Team leadership

Social media strategy

Job description

A leading recruitment agency is seeking a Senior Brand Manager for a growing challenger brand in the FMCG sector. This role involves delivering brand strategy, developing retail activation campaigns, and managing a small team. Candidates should have at least 5 years experience in FMCG, a proven track record in marketing, and a passion for clean, natural products. The position allows for remote work with required attendance at London HQ meetings twice monthly.