Paid Social Lead

Soar With Us; Liverpool; Remote; GBP 50,000 - 70,000; Full time

Job summary

A leading UK marketing agency is seeking a Paid Social Manager to drive high-budget campaigns across Meta and TikTok. The ideal candidate has over 3 years of experience, proven success in scaling accounts, and a strong understanding of e-commerce acquisition. This role offers the opportunity for remote or hybrid work and includes numerous benefits like a generous holiday allowance, private health insurance, and a bonus scheme.

Benefits

25 days holiday + birthday off

Private health insurance

Company pension scheme

Qualifications

• 3+ years managing paid social campaigns on Meta/TikTok.
• Experience scaling accounts over £50k+/month.
• Ability to influence senior stakeholders.

Responsibilities

• Lead strategy for high-budget paid social campaigns.
• Collaborate with creatives to deliver effective ads.
• Present updates and recommendations to clients.

Skills

Managing Meta/TikTok campaigns

E-commerce acquisition funnels

Client-facing experience

Job description

Core Responsibility: Lead strategy and execution of high-budget paid social campaigns across Meta and TikTok, driving acquisition and retention growth for e-commerce clients. KPI: Paid social revenue growth, ROAS, CAC targets.

Overview

Soar With Us is one of the UK's fastest-growing agencies, scaling e-commerce brands like Bee Inspired and Art of Football. In 2024, we managed over £250m in profitable ad spend across Meta, Google, and TikTok, delivering industry-leading performance. Our Values

• Extreme Ownership - accountability for client outcomes.
• Radical Curiosity - testing, learning, and innovating continuously.
• Kind Candour - honest, constructive communication.
• Client-Centricity - aligning every decision with client growth.

Responsibilities

• Campaign Strategy & Execution: Plan and manage large-scale paid social campaigns across Meta and TikTok. Build structured testing roadmaps for ads, audiences, and bidding strategies. Optimise campaigns to consistently achieve CAC/ROAS targets.
• Creative Collaboration: Partner with creative teams to deliver thumb-stopping, high-performing ads. Provide data-driven insights to guide creative direction.
• Client Relationships: Act as the senior paid social advisor in client meetings. Present performance updates and strategic recommendations with clarity.
• Team Contribution: Support junior buyers with best practices and mentorship. Contribute to refining the agency's paid social frameworks. Confident strategist and communicator. Analytic with strong commercial instincts. Detail-oriented but adaptable in fast-paced environments. Collaborative and solution-driven.

Skills & Experience

• 3+ years managing Meta/TikTok campaigns.
• Proven success scaling accounts above £50k+/month.
• Strong understanding of e-commerce acquisition funnels.
• Client-facing experience with ability to influence senior stakeholders.
• 6 Months: Owning and optimising high-budget accounts independently.
• 12 Months: Leading paid social strategy for flagship clients, trusted for strategic impact.
• 24 Months: Progression to Paid Social Lead, mentoring a team and shaping agency-wide paid social delivery.

Benefits

• 25 days holiday + birthday off + long-service holiday scheme.
• Private health insurance, life insurance, and wellness perks.
• Company pension scheme for long-term stability.
• Peer recognition + end-of-year bonus scheme.
• Remote / hybrid working options.
• Work abroad scheme - up to 30 days at a time.
• Fast-track progression to Paid Social Lead.
• Bonus structure + recognition platform.