Email Marketing Executive
Location: St Ives, Cambridgeshire (Hybrid)
Are you a creative, data driven marketer with a passion for crafting impactful email campaigns? We re looking for a hands on Email Marketing Executive to join a high-performing CRM team within a well-established, fast-growing business based in St Ives. You ll play a key role in delivering engaging, compliant, and high-performing campaigns that drive customer engagement and revenue.
Responsibilities but not limited to:
- Create and deliver end to end email campaigns, writing copy, designing visuals, and building responsive, mobile-first emails.
- Use CRM tools (Salesforce Marketing Cloud or similar) to manage segmentation, dynamic content, testing, and deployment.
- Optimise performance by analysing open, click-through, and conversion rates, implementing structured testing to continuously improve results.
- Champion best practice ensuring all campaigns are on-brand, accessible, compliant (GDPR/CAP), and technically sound.
- Collaborate with marketing and product teams to maintain consistent messaging and contribute to wider CRM development, including SMS, push and in-app activity.
- Report and recommend producing clear insights and actionable recommendations based on campaign data.
We re keen to speak with candidates who can demonstrate:
- 2+ years experience designing, writing, and building email campaigns.
- Working knowledge of HTML/CSS for responsive design.
- Experience using Salesforce Marketing Cloud (or similar ESP).
- Strong copywriting skills and understanding of customer behaviour and conversion.
- Confidence with personalisation, segmentation, and dynamic content.
- Excellent attention to detail and a proactive, collaborative approach.
- Understanding of GDPR, data protection, and email compliance.
- Familiarity with image editing tools such as Figma or Photoshop.
The Benefits:
- Salary: £30,000 £34,000 DOE
- Private Healthcare: Bupa cover for your wellbeing.
- Employee Assistance Programme: 24/7 confidential support and guidance.
- Pension Scheme: With company and personal contributions.
- Holidays: 25 days + bank holidays, plus service-based increases and buy/sell options.
- Fitness: Subsidised gym membership.
- Perks: Discounts and savings through Perks at Work, plus life insurance (4x salary).
- Sustainability: Cycle2Work scheme, electric car scheme and on-site charging points.
This is a brilliant opportunity for an Email Marketing professional ready to take ownership, bring creativity to data-led campaigns, and grow into broader CRM channels.