Digital Marketing Executive

Opus Recruitment Solutions Ltd; Ebford; Hybrid; GBP 100,000 - 125,000; Full time

Job summary

A dynamic recruitment agency in the UK is seeking a Digital Marketing Executive to manage paid media and email campaigns. The ideal candidate will have over 2 years of experience and a strong analytical mindset. This is a hybrid position offering a 6-month fixed-term contract and responsibilities include handling analytics and campaign reporting. The role is perfect for someone passionate about data-driven marketing.

Qualifications

• 2+ years of hands-on experience in digital marketing, ideally in a performance-focused role.
• Strong understanding of paid media channels and email marketing best practices.
• Analytical mindset with experience in campaign reporting and data visualisation.
• Comfortable working with tracking tags, pixels, and basic HTML.
• Proactive, curious, and results-oriented.

Responsibilities

• Plan, execute, and optimise paid campaigns across Google Ads and social platforms.
• Build and manage targeted email campaigns that drive engagement and conversions.
• Monitor performance using GA4, Looker Studio, and Clarity, delivering actionable insights.

Skills

Paid Media Management

Email Marketing

Analytics & Reporting

Technical Implementation

SEO & Competitor Analysis

Tools

Google Analytics 4 (GA4)

Google Tag Manager

Looker Studio

Microsoft Clarity

Semrush

HTML/CSS

Job description

Digital Marketing Executive - Paid Media, Email & Analytics

Exeter | Hybrid working (3 days per week) | 6 month fixed term contract

Are you a data-driven digital marketer with a passion for performance and precision? We're looking for a Digital Marketing Executive to join a growing team and take ownership of paid advertising, email marketing, and campaign reporting.

What You'll Be Doing

• Paid Media Management: Plan, execute, and optimise paid campaigns across Google Ads, social platforms, and other digital channels.
• Email Marketing: Build and manage targeted email campaigns that drive engagement and conversions.
• Analytics & Reporting: Monitor performance using GA4, Looker Studio, and Clarity, delivering actionable insights to improve ROI.
• Technical Implementation: Collaborate with developers and marketing teams to manage tracking via Google Tag Manager and implement HTML-based email templates and landing pages.
• SEO & Competitor Analysis: Use tools like Semrush to support organic growth and competitive benchmarking.

Your Toolkit

• Google Analytics 4 (GA4)
• Google Tag Manager
• Looker Studio
• Microsoft Clarity
• Semrush
• HTML/CSS (basic to intermediate)

What We're Looking For

• 2+ years of hands-on experience in digital marketing, ideally in a performance-focused role.
• Strong understanding of paid media channels and email marketing best practices.
• Analytical mindset with experience in campaign reporting and data visualisation.
• Comfortable working with tracking tags, pixels, and basic HTML.
• Proactive, curious, and results-oriented.

Important

• The salary advertised will be pro-rata across 6 months.