Digital Events Executive

The Portfolio Group; Manchester; On-site; GBP 28,000 - 35,000; Full time

Job summary

A leading health and wellbeing services provider in Manchester is looking for a Digital Event Executive to own their webinar programme. This role entails developing engaging webinars, executing multi-channel marketing campaigns, and aligning with sales to drive conversions. The ideal candidate will have proven experience in digital events and a performance mindset. Join a fast-paced and supportive team where your contribution directly impacts business growth.

Qualifications

• Proven experience in managing digital event programmes.
• Strong skills in campaign planning and execution.
• Ability to collaborate with different teams effectively.

Responsibilities

• Strategically develop and deliver engaging wellbeing webinars.
• Execute marketing campaigns to drive audience engagement.
• Align with sales teams to convert leads from webinars.
• Produce educational content for webinars.
• Build a roadmap for demand generation.

Skills

Webinar planning and execution

Campaign planning

Content creation

Cross-functional collaboration

Technical proficiency with webinar platforms

Attention to detail

Job description

Overview

Representing a market‑leading client in Health & Wellbeing Services. The organisation is one of the UK's most successful and fastest‑growing providers in the Health & Wellbeing space, supporting over 90,000 organisations and 13 million lives across the UK and Ireland. Backed by a global parent group with a turnover in excess of £400 million, this company is ambitious with a proven growth engine. They are seeking a Digital Event Executive to take ownership of their thriving webinar programme as part of their lead generation and sales strategy.

This is more than a marketing role — it’s a chance to become a key player in a business that lives and breathes commercial growth. You will be at the centre of a high‑performing marketing team, driving digital event strategy and execution. From concept to conversion, your efforts will have a direct impact on revenue, client engagement, and thought leadership positioning.

What You'll Be Doing

• End‑to‑End Webinar Ownership: Strategically develop and deliver a full calendar of engaging wellbeing webinars.
• Multi‑Channel Promotion: Plan and execute marketing campaigns across social, email, paid media and web to drive signups and attendance.
• Sales Alignment: Provide timely lead reports, briefing packs, and support collateral to help sales teams convert webinar attendees.
• Content Creation: Collaborate with subject matter experts to produce impactful, educational content that positions the business as a thought leader.
• Program Strategy: Build a roadmap that aligns webinars with broader demand generation goals—and delivers measurable ROI.

What You'll Bring

• Proven experience planning, managing, and executing webinar or digital event programmes.
• Strong campaign and content planning skills, with a performance mindset.
• Ability to work cross‑functionally with marketing and sales teams.
• Tech‑savvy, with experience using webinar platforms and marketing automation tools.
• A keen eye for detail, strong communication skills, and an organised, proactive approach.

This is a rare opportunity to join a business at the top of its game, where your work will directly impact growth. You'll be supported by a collaborative team, rewarded for performance, and encouraged to develop your career long‑term. The culture is fast‑paced, ambitious, and genuinely supportive — perfect for someone who wants to grow with a brand on the rise.

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