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CMO – Crypto / Blockchain
Job summary
A leading tech recruitment firm is looking for a Chief Marketing Officer to lead the global marketing strategy for a new crypto initiative. The ideal candidate should have proven experience in the blockchain space, outstanding communication skills, and a deep understanding of social media platforms. You will work with both crypto and traditional audiences to ensure the project's mainstream acceptance. This position offers a unique opportunity to shape the trajectory of an innovative project.
Qualifications
- Proven successful experience as a CMO in blockchain/cryptocurrency.
- Deep understanding of social media platforms like Twitter, Telegram, and Discord.
- Outstanding communication (written and verbal English) skills.
Responsibilities
- Design and execute the global marketing strategy.
- Market and maintain a hybrid audience of crypto and traditional users.
- Analyze, track, and improve metrics and KPIs.
Skills
Education
New market-leading Crypto token. Extremely well funded. Partnered with some of the World’s leading tech and financial institutions.
- Design and execute our global marketing strategy for the upcoming token generation and Lingo Travel launching events.
- Design a clear strategy to market and maintain a hybrid audience of both crypto and traditional (mainstream) audience to accelerate mainstreaming of the project.
- Design, coordinate and execute marketing actions in relation with internal and external teams: PR, Campaigns and Events, Social Media Management, Community Growth and Engagement, Lead Generation, Paid ads… in order to achieve record-breaking marketing engagement
- Analyze, track and improve metrics and KPIs
- Study the market for new changes and trends and generate comprehensive executive reports.
- BSc in business administration, marketing, communications or relevant field; MSc/MA will be a plus
- Proven successful experience as a CMO with a top company within the blockchain/cryptocurrency space
- Deep understanding of social media platforms, including but not limited to Twitter, Telegram and Discord
- A leader and team builder with both creative and analytical capabilities with a solid understanding of market research and data analysis methods.
- Entrepreneurial mindset and enthusiasm to be part of the building and global development of LINGO
- Outstanding communication (written and verbal English skills) and interpersonal abilities
- Strategic thinking
- Problem-solving aptitude and willingness to be hands-on when required
We are an equal opportunities employer and welcome applications from all qualified candidates.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.