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Global Marketing Manager | Software Solutions for Industrial Innovation | Canada / USA | Compet[...]

Global Marketing Manager | Software Solutions for Industrial Innovation | Canada / USA | Compet[...]
Data Recrutement
Paris
Remote
USD 60.000 - 90.000
Dringend zu besetzen
Vor 3 Tagen
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French Freelance Content Optimisation Expert

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Global Marketing Manager | Software Solutions for Industrial Innovation | Canada / USA | Compet[...]

Sei unter den ersten Bewerbenden.
Data Recrutement
Paris
Remote
USD 60.000 - 90.000
Sei unter den ersten Bewerbenden.
Vor 3 Tagen
Jobbeschreibung

THE COMPANY : A MAJOR PLAYER IN SOFTWARE PUBLISHING

Why did I choose this opportunity?

  • Over 30 years of expertise in its industry
  • A recognized software publisher specializing in technical knowledge management and industrial innovation
  • Presence in diverse markets with a strong global footprint
  • A dynamic environment focused on innovation and adaptability
  • A passionate, multicultural team dedicated to developing international solutions
  • Opportunities for career growth and ambitious projects across multiple continents
  • A strong commitment to work-life balance

My recruiter’s insight : This is an exciting role for an international marketing expert with a strategic mindset , eager to thrive in a multicultural environment and actively contribute to the brand’s visibility in North America .

YOUR MISSION : COORDINATE GLOBAL MARKETING STRATEGY

Reporting to the marketing department , your responsibilities will include :

  • Developing and implementing a digital marketing strategy to enhance visibility and attract inbound leads
  • Creating and executing a content and social media strategy to boost brand awareness
  • Optimizing the website for the US and Canadian markets through SEO and keyword analysis
  • Managing Search Engine Advertising (SEA) campaigns
  • Analyzing website traffic and implementing continuous improvement strategies
  • Leading email marketing campaigns and collaborating on webinar organization
  • Producing audiovisual content (videos, newsletters, blog articles, white papers) in collaboration with Product Managers
  • Managing the creation and adaptation of marketing collateral (product sheets, posters, flyers, presentations) for North America
  • Planning and overseeing trade show participation in the US, including logistics, marketing materials, and event execution
  • Monitoring marketing KPIs, analyzing performance , and recommending optimization strategies
  • Conducting competitive intelligence to stay ahead of market trends
  • Collaborating with creative, digital, and external agencies to ensure quality execution of projects
  • Adapting campaigns to local market needs while ensuring alignment with global branding guidelines

YOUR PROFILE : EXPERIENCED MARKETING COORDINATOR

Must have :

  • Master’s degree in Marketing, International Business, or Communication
  • At least five years of experience in a similar role, ideally in an international setting
  • Fluent English (French is a plus)
  • Proficiency in WordPress and SEO strategies
  • Experience with digital marketing tools (Google Analytics, email marketing platforms, social media tools)
  • Graphic design skills ( Adobe Creative Suite, Canva )
  • Strong analytical mindset and ability to track performance metrics
  • Experience in event management (trade shows, conferences, webinars)

Nice to have :

  • Proficiency in video editing tools (After Effects, Premiere Pro)
  • Experience with Google Ads, Facebook Ads, and CRM tools
  • Fluency in a second language (Spanish, German, Mandarin, etc.)

JOB DETAILS

  • Location : Canada or USA (Chicago-based preferred)
  • Salary : Competitive, based on experience
  • Start Date : As soon as possible
  • Zurück
  • 1
  • ...
  • 8
  • 9
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  • ...
  • 400
  • Weiter

* Der Gehaltsbenchmark wird auf Basis der Zielgehälter bei führenden Unternehmen in der jeweiligen Branche ermittelt und dient Premium-Nutzer:innen als Richtlinie zur Bewertung offener Positionen und als Orientierungshilfe bei Gehaltsverhandlungen. Der Gehaltsbenchmark wird nicht direkt vom Unternehmen angegeben. Er kann deutlich über bzw. unter diesem Wert liegen.

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