Head of Strategic and Product Marketing

Presto Engineering Denmark ApS; Paris; Hybride; EUR 70 000 - 90 000; Plein temps

Résumé du poste

A leading semiconductor company in Paris is seeking a Head of Strategic and Product Marketing to shape and drive their marketing strategy for Custom ASICs and Silicon Platforms. You will define market offers, conduct business intelligence, and collaborate cross-functionally to ensure operational alignment. The ideal candidate will have over 5 years of experience in the semiconductor industry, strong communication skills in both English and French, and an entrepreneurial mindset. Competitive compensation and hybrid work options are provided.

Prestations

Flexible working culture

Supportive leadership team

Growth opportunities

Qualifications

• 5+ years of experience in the semiconductor or ASIC industry.
• Background in engineering, applications, or technical program management.
• Deep understanding of Custom ASIC development flows.

Responsabilités

• Define and evolve Presto's strategic marketing direction.
• Lead market, technology, and competitive analysis.
• Collaborate with design, operations, and test teams.

Connaissances

5+ years of experience in the semiconductor or ASIC industry

Background in engineering, applications, or technical program management

Excellent written and verbal communication in English and French

Hands-on, analytical, and execution-driven

Understanding of Custom ASIC development flows

Description du poste

Paris (Île-de-France)

Created: 27/10/2025. Applications will be screened regularly.

bout Presto Engineering

Presto Engineering is a European leader in Custom ASIC and Silicon Platform development and semiconductor services, helping innovative companies bring tomorrow’s electronic solutions to life across medical, industrial, and communication markets.

With operations spanning design, industrialisation, test, and production, we offer a turnkey, risk-mitigated path from concept to volume manufacturing.

Our ambition is clear: to become Europe’s leading partner for Custom ASICs, Silicon Platforms, and Semiconductor Services, driven by strong growth and strategic investments in France, Denmark, and the USA.

Your Role

As Head of Strategic and Product Marketing, you will play a hands‑on, cross‑functional role at the heart of Presto’s growth.

You’ll shape how our Custom ASICs, Silicon Platforms, and Semiconductor Services are defined, structured, and positioned across the medical, industrial, and communication markets.

Reporting directly to the SVP Sales & Marketing, you will:

• Define and evolve Presto’s strategic marketing direction and portfolio priorities.
• Translate technical capabilities into structured, market‑ready offers.
• Drive business intelligence and ensure our strategic decisions are data‑driven and aligned with market trends.
• Act as a key contributor to customer quoting and offer definition, ensuring coherence between technical feasibility, customer expectations, and business value.

You will start by working with a small team of one person, with the mandate to further develop the Strategic & Product Marketing function as the company scales.

(Note: MarCom activities such as branding and campaigns are managed by a separate Marketing Communication function, with which this role collaborates in dotted line.)

Key Responsibilities

• Strategic Marketing & Business Intelligence
  • Lead market, technology, and competitive analysis to identify growth opportunities.
  • Define target segments, value chains, and strategic priorities for ASIC and Service expansion.
  • Provide input to portfolio roadmaps and investment decisions.
• Platform & Offer Definition
  • Define, structure, and maintain the portfolio of Custom ASICs, Silicon Platforms, and Semiconductor Services.
  • Collaborate with design, operations, and test teams to create modular, scalable, and value‑driven offers.
• Customer Quote & Business Support
  • Steer the quotation and offer definition process for complex customer programs.
  • Ensure pricing frameworks, competitiveness, and value articulation are consistent and transparent.
• Cross-Functional Collaboration
  • Work closely with Sales, FAEs, Operations, and MarCom to ensure message coherence and operational alignment.
  • Represent Presto at industry events, customer meetings, and partner discussions.

Your Profile

• 5+ years of experience in the semiconductor or ASIC industry, combining technical and commercial exposure.
• Background in engineering, applications, or technical program management, with a demonstrated evolution toward product or strategic marketing.
• Deep understanding of Custom ASIC development flows, Silicon Platforms, and knowledge of semiconductor services (test, packaging, industrialisation, NPI).
• Proven experience or strong familiarity with medical and industrial markets.
• Highly hands‑on, analytical, and execution‑driven comfortable moving from technical to market discussions.
• Excellent written and verbal communication in English and French, German is a plus.
• Entrepreneurial mindset suited to a fast‑moving, growth‑stage environment.
• Willingness to travel regularly across Europe and occasionally worldwide.

Why Join Presto?

• Join a fast‑growing European semiconductor company shaping the future of Custom ASICs, Silicon Platforms, and Semiconductor Services.
• Contribute directly to platform definition, business intelligence, and strategic quoting — key levers of our growth.
• Work closely with an accessible and supportive leadership team in a flexible, trust‑based culture.
• Take ownership, make things happen, and see your strategic ideas turned into real silicon.
• Be part of a team that values technical depth, curiosity, and entrepreneurial drive.

📍 Location: France, Paris preferred | Hybrid or Full Home Office

🕓 Contract: Full‑time, Permanent

📈 Reports to: SVP Sales & Marketing