Vice President Marketing

Instagrid; Barcelona; Presencial; EUR 80.000 - 120.000; Jornada completa

Descripción de la vacante

An innovative company is seeking a dynamic VP of Marketing to lead its marketing strategy and drive global growth. This role is pivotal in shaping the brand and expanding its reach in the B2B sector, particularly in construction and media. The ideal candidate will bring over 15 years of experience, demonstrating a strong ability to develop and execute marketing strategies that resonate in key markets like the US and Europe. Join a forward-thinking team committed to sustainability and technological advancement, where your leadership will significantly impact the company's trajectory.

Servicios

Laptop

Cellphone (iPhone or Samsung)

25 days of PTO

Formación

• 15+ years of B2B marketing experience, particularly in scale-up environments.
• Proven track record in executing marketing strategies in key markets.

Responsabilidades

• Define and execute global B2B marketing strategies and budgets.
• Lead and develop a marketing team of 20+ members.

Conocimientos

Strategic Thinking

B2B Marketing

Data Analysis

Team Leadership

Budget Management

Marketing Strategy Development

Cross-functional Collaboration

Rapid Hypothesis Testing

Descripción del empleo

Instagrid is looking for a VP of Marketing to develop and execute the company’s marketing strategy. Being a pioneer in the emerging market of clean professional power stations, we have introduced an “iPhone” moment to our early customers, and we aim to expand globally. This role requires a strategic thinker and a hands-on leader with a proven track record of execution. Driven by improvements in productivity, safety, and sustainability for our strong B2B customer base (e.g., construction, film & media), you will drive brand strength and activate the marketing flywheel to convert early majority customers and foster exponential growth.

As the leader of Instagrid’s marketing team and a core member of the Senior Management Team, you will be responsible for devising and executing a full-funnel marketing strategy that fuels growth, builds our brand, and drives our business worldwide.

Your Impact

1. Define and execute marketing strategies and budgets to drive global B2B growth and brand awareness.
2. Manage budgets and marketing activities, ensuring efficient resource allocation to maximize ROI.
3. Collaborate cross-functionally to drive adoption and success of marketing plans across the company.
4. Lead and develop a team of 20+ members, supported by agencies and external providers.
5. Optimize and scale marketing efforts, experimenting with new channels, tactics, and strategies.
6. Bring 15+ years of marketing experience in B2B companies, including scale-up environments with exponential growth.
7. Demonstrate a proven track record in developing and executing marketing strategies in key markets such as the US, DACH, France, UK, and Benelux.
8. Build and lead a world-class, multidisciplinary team across multiple markets.
9. Utilize strong analytical skills to drive data-informed decisions.
10. Be skilled in rapid hypothesis development, testing, and optimization.
11. Adapt to a dynamic, fast-growing environment with a flat hierarchy.
12. Join a company at the forefront of its field.
13. Receive a laptop and a cellphone (iPhone or Samsung).
14. Enjoy 25 days of PTO.

About Instagrid

Pure instant power. Anywhere. We have created the world’s most advanced portable power supplies, enabling freedom for our customers' work. With your help, we aim to shape a world where advanced technology and environmental responsibility intersect, creating lasting impact. Our team works across Europe and the US, embracing onsite, hybrid, or fully remote work. Driven by curiosity and a commitment to a cleaner future, we are transitioning from combustion generators to cleaner alternatives for fast, measurable, and real outcomes. What we’ve achieved so far is just the beginning.

At Instagrid, we are committed to equal employment opportunities. We believe in the power of diverse teams and actively seek the best talent regardless of gender, ethnicity, age, religion, sexual orientation, or place of origin. We foster a respectful team environment where everyone’s opinions are valued to achieve our shared goals.

We look forward to receiving your application!