Senior Creative Copywriter

JR Spain; Barcelona; Presencial; EUR 30.000 - 50.000; Jornada completa

Descripción de la vacante

JR Spain is seeking a passionate Marketing professional to join their team in Barcelona. This role focuses on creating effective content strategies across various marketing teams and requires strong skills in research and analysis, collaboration, and performance monitoring. Ideal candidates will have a background in writing conversion-focused content, be fluent in English and Spanish, and possess proficiency in analytical tools. The position offers a permanent contract, a remote-friendly environment, generous vacation days, and additional perks.

Servicios

26 paid vacation days

Free catered lunch

Annual training budget

Formación

• Proven experience writing conversion-focused landing pages and CTAs.
• Experience writing and testing in-app messages for SaaS products.
• Fluent in English and Spanish.

Responsabilidades

• Conduct thorough market and customer research to understand target audiences.
• Develop and implement content strategies that align with the company's marketing goals.
• Monitor and analyze content and ad performance using analytics tools.

Conocimientos

Content Creation

Market Research

SEO Optimization

Collaboration

Data Analysis

Herramientas

Google Analytics

Excel

Google Sheets

Descripción del empleo

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Join the team, make an impact

At Holded, we believe that daily admin should never stop a great idea from becoming a success. That's why we create intuitive software to empower anyone who dares to start their own business. Long story short: we want to make business simple.

To create cutting-edge products that meet the needs of the sector, talent is essential. We are looking for passion, creativity, and commitment. In return, we offer the same.

The Role

This will be a ‘horizontal’ role working across the four main Marketing teams - Brand Marketing, Growth Marketing, Product Marketing, and Partner Marketing.

Role Responsibilities

• Research and Analysis: Conduct thorough market and customer research to understand target audiences, their needs, pain points, and preferences. Analyze competitors' ad and landing page content and strategies to identify opportunities for differentiation.
• Content Creation and Strategy: Develop and implement content strategies that align with the company's marketing goals and brand voice, in collaboration with the Marketing and Content Team Lead.
• Optimization and Testing: Work with the SEO specialist to optimize content for conversion and organic CTR. Regularly test and optimize copy for clarity, engagement, and conversion rates, using A/B testing and other metrics.
• Collaboration and Project Management: Collaborate with Design, Marketing, and Sales teams to create cohesive campaigns. Manage multiple projects ensuring timely delivery and brand standards adherence.
• Performance Analysis: Monitor and analyze content and ad performance using analytics tools. Provide reports and suggest improvements based on data insights.
• Continuous Learning and Adaptation: Stay updated with trends in copywriting, digital marketing, and consumer behavior. Refine strategies to meet market demands and technological changes.

About You

• Proven experience writing conversion-focused landing pages and CTAs.
• Experience writing and testing in-app messages for SaaS products.
• Experience creating ad copy for performance channels and contributing to acquisition campaigns.
• Experience with top-of-the-funnel ad creatives.
• Proficiency with reporting tools (Excel, Google Sheets, Slides, web analytics).
• Fluent in English and Spanish.

What It's Like to Work with Us

• Permanent contract
• Remote friendly
• Short workday on Fridays
• 26 paid vacation days
• Free catered lunch
• English/Spanish classes
• Referral program
• Annual training budget
• Office amenities and equipment
• Office in front of the sea with recreational facilities