Overview
Senior Brand Manager Global Pharmaceuticals Role Summary
Leadership and Strategy
- Develop and execute a long-term brand strategy for the global pharmaceutical market, in alignment with executive leadership goals.
- Prioritize market positioning and competitive differentiation initiatives to drive business growth.
- Evaluate opportunities for inorganic growth through partnerships or acquisitions to support expansion into new markets.
Product Portfolio Management
- Oversee the global portfolio of contamination control solutions for pharmaceutical manufacturers, ensuring alignment with business objectives.
- Collaborate with cross-functional teams to drive innovation and improve product offerings.
- Manage the full product lifecycle, including launches, phase-ins / outs, and updates driven by regulatory requirements.
Cross-Functional Collaboration
- Foster strong relationships with Sales, Regional Marketing, and Communications teams to drive brand awareness and lead generation through effective campaigns.
- Ensure consistent messaging across all markets to maintain a unified brand voice.
Market Insight and Analysis
- Maintain a deep understanding of customer workflows, market dynamics, and the competitive landscape to inform business decisions.
- Lead market research initiatives to identify trends and opportunities.
- Nurture key opinion leader relationships to drive thought leadership and industry influence.
Team Leadership and Development
- Lead and develop a global team of brand managers, fostering a culture of collaboration and innovation.
- Provide mentorship and drive cross-functional alignment between Product, Commercial, and Segment teams to achieve business objectives.
Requirements
10+ years of experience in the pharmaceutical or life sciences manufacturing industry. 8+ years in marketing or related leadership roles, with a proven track record of success in global B2B environments. Experience managing large, diverse international teams.