Senior Product Marketing Manager

Nue.io; Toronto; On-site; CAD 80,000 - 110,000; Full time

Job summary

A leading B2B SaaS company in Toronto is seeking a Senior Product Marketing Manager to shape market positioning and messaging. This role involves storytelling, creating marketing content, and leveraging AI to drive effective campaigns. Ideal candidates should have 5-7 years of experience in product marketing and strong communication skills. Join a dynamic team and influence the future of revenue management in a supportive environment.

Benefits

Competitive salary and benefits package

Opportunity to influence future projects

Collaborative team environment

Qualifications

• 5–7+ years of experience in product marketing at a B2B SaaS company.
• Proven track record of creating clear, differentiated messaging.
• Exceptional storytelling skills to simplify complex concepts.

Responsibilities

• Build differentiated messaging that articulates Nue's value.
• Lead creation of marketing assets to fuel campaigns.
• Leverage AI tools to enhance content production.
• Partner with Sales to create enablement materials.
• Drive go-to-market strategies for product releases.
• Collaborate with cross-functional teams to align on strategy.

Skills

Product marketing experience

Messaging and positioning

Storytelling

AI application in marketing

Collaborative communication

Education

Bachelor's degree

Job description

Overview

Why you'll love this NUE opportunity! Nue is transforming the way B2B SaaS companies manage their revenue lifecycle. Our next-generation CPQ and Billing platform is built for modern businesses that need flexibility, automation, and efficiency in managing subscriptions, pricing, and revenue operations. Backed by top investors and trusted by high-growth companies, we’re on a mission to redefine how revenue teams operate.

We’re looking for a Senior Product Marketing Manager who is equal parts storyteller, strategist, and builder. In this role, you’ll own how Nue shows up in the market, from sharp positioning and differentiated messaging to content and campaigns that inspire RevOps, Finance, and Sales leaders to think differently about revenue lifecycle management. You’ll work at the intersection of Product, Sales, and Marketing - translating product capabilities into compelling stories, creating the content engine that drives our go-to-market motions, and ensuring our message lands with precision across every channel. This role is for someone who thrives in fast-moving markets, who can frame complexity into clarity, and who knows how to wield both creative storytelling and AI-powered tools to scale impact.

Responsibilities

• Messaging & Positioning: Build crisp, differentiated messaging that clearly articulates Nue’s value in a competitive market. Translate complex features into compelling customer-first narratives.
• Content & Storytelling: Lead the creation of assets (one-pagers, demo centers, pitch decks, blogs, solution briefs, thought leadership content) that fuel marketing campaigns and sales conversations. Own end-to-end content creation.
• AI-Powered GTM: Leverage AI tools to scale content production, market intelligence, and customer storytelling. Define how AI enhances PMM workflows and embed best practices into the team.
• Sales & Field Enablement: Partner with Sales to create enablement materials, battlecards, collateral, and proof points that empower reps to win. Build scalable 1:many sales collateral packages.
• Launch Excellence: Drive go-to-market strategies for product releases, ensuring customer “aha” moments and market momentum across multiple tiers.
• Cross-Functional Leadership: Collaborate with Product, Demand Gen, and Executive teams to align on GTM strategy and execution and mobilize teams around your messaging.

Qualifications

• 5–7+ years of experience in product marketing at a B2B SaaS company.
• Proven track record of creating clear, differentiated messaging and translating it into content that moves pipeline.
• Exceptional storytelling skills — able to simplify complex concepts into memorable narratives.
• Strong knowledge of applying AI in marketing (content automation, market research, persona development, campaign personalization).
• Comfort working in a fast-paced, high-growth environment with strategic and hands-on capabilities.
• Collaborative, with strong communication and presentation skills to influence Product, Marketing, and Sales.
• Bachelor's degree from an accredited college or university.

What We Offer

• Competitive salary and benefits package.
• Opportunity to work in the dynamic Silicon Valley tech ecosystem.
• Chance to influence the future of finance and payment systems through groundbreaking projects.
• Collaborative and supportive team environment that encourages personal and professional growth.