Sales Representative

Senior Helpers Sarnia-Lambton; Hanover; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

A home care service provider in Hanover is seeking a motivated Sales Representative to develop referral networks and bring in new business. This commission-driven position allows for flexible scheduling and earning potential with no cap on income. Ideal candidates will have a proven sales background, excellent communication skills, and a motivation to positively impact the lives of seniors. Join a supportive team that values your contributions and offers room for career growth.

Benefits

Commission based earnings

Flexible working environment

Supportive company culture

Career progression opportunities

Qualifications

• Proven sales experience in home care or senior services.
• Excellent communication, presentation, and relationship-building skills.
• Valid driver’s license and reliable vehicle.

Responsibilities

• Identify and engage potential referral sources.
• Generate new client leads and convert them into agreements.
• Conduct outreach through calls, meetings, and events.

Skills

Sales experience in home care or healthcare

Excellent communication skills

Relationship-building skills

Organizational skills

CRM experience

Job description

At Senior Helpers, we provide exceptional in-home care for seniors, enabling them to live safely and independently in their own homes. We are growing rapidly and seeking a results-oriented Sales Representative to bring new business, build referral networks, and drive our growth across the region.

Position Overview

As Sales Representative you will be responsible for developing relationships, securing new client engagements, and expanding our outreach in the senior-care community. This is a commission-driven role—your earnings will reflect your success in generating new business and fostering ongoing referral relationships.

Key Responsibilities

• Identify and engage potential referral sources: hospitals, senior living communities, physicians, discharge planners, social workers, senior service organizations.
• Generate new client leads and convert them into home-care service agreements.
• Conduct outreach: cold calls, in-person meetings, presentations, networking events.
• Maintain and grow relationships with existing referral sources and clients.
• Keep accurate records of sales activity in CRM: leads, conversions, follow-ups, documentation.
• Meet or exceed sales targets and commissions.
• Work collaboratively with care & operations teams to ensure smooth onboarding and delivery of services.

Qualifications

• Proven sales experience (preferably in home care, senior services, healthcare or B2B referral environments).
• Excellent communication, presentation and relationship‑building skills.
• Valid driver’s license, reliable vehicle, and ability to travel within the territory.
• Comfortable working independently and pursuing new business aggressively.
• Strong organizational and tracking skills (CRM experience an asset).
• Familiarity with senior-care services, home-care industry, or healthcare referral networks is a plus.

Compensation & Benefits

• Commission based
• No cap on earnings — top performers can significantly increase income.
• Flexible working environment: you’ll manage your territory, schedule, and outreach strategy.
• Supportive company culture — you’ll be backed by our operations, care team, and marketing resources.
• Potential for career progression into senior sales, regional development or leadership roles.

Why Join Us?

• Be part of an organization that genuinely improves the lives of seniors and their families — meaningful work, real impact.
• Opportunity to build your own business footprint in the senior-care market.
• A role where high effort = high reward — unlimited upside for motivated sales professionals.
• Join a team with a strong mission and community reputation.

We are proud to be an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state and local news.