Overview
Position : Online Content Analyst. The role is onsite at WFS locations (London, Sarnia, Windsor, Leamington, ON). WFS is committed to keeping businesses working and their people safe in the process. We’re a Grainger company focused on online merchandising and data management for the wfsltd.ca website.
Our welcoming workplace enables you to learn, grow and make a difference by keeping businesses running and their people safe. We’re looking for passionate people to join our team as we continue leading the industry.
Position Summary
The Online Content Analyst assumes responsibility for the execution of tactics designed to optimize and enrich the representation of products for WFS on wfsltd.ca. The Online Content Analyst will work closely with Marketing, PIM, IT, and the Grainger e-commerce team to execute the day-to-day operations of online merchandising and taxonomy management along with curation of data within the PIM Platform for the WFS business.
Responsibilities
- Maintains and optimizes the online product hierarchy.
- Manipulates large data sets using SQL, Excel, Power BI, etc.
- Web site scraping
- AI Tool management
- Ensures online hierarchy efforts are aligned with efforts from key internal partners, including Online Merchandising and Product Management
- Determines the optimal way to group and merchandise like products for online display; executes and maintains the online grouping strategy.
- Conducts competitive price scrapes.
- Partners with product management to enforce consistency of the online product representation, focusing on :
- Curation and ongoing management of product descriptions
- Curation of product hierarchy and categorization, technical attribute selection & population, category product images, additional product metadata, supplier MAPP compliance
- Implementation of seasonal and promotional programs
- Assists in testing and integration of new online and offline features and functionality
- Manage analytics platforms to pull extracts for web and merchandising product data and hierarchy data based on ad hoc requests to support e-commerce and PIM teams
Required Experience and Qualifications
- 2-3 years of experience in a large, multi-channel organization with related e-commerce, content management, & design experience
- Advanced experience with Product Information Management (PIM)
- Strong understanding of Adobe Creative Cloud products (Photoshop, InDesign, etc.)
- Portfolio of work to showcase
- Experience collecting and managing product-related digital assets (imagery, PDFs, etc.)
- Experience with HTML, CSS and Microsoft Office Excel
- Experience with interpretation and analysis of web analytics
- Programming knowledge (PHP, Python, JavaScript, etc.) is an asset
- SQL understanding / basic queries is an asset
- Working knowledge of Magento eCommerce infrastructure and templating is an asset
- High-level knowledge of the MRO (Maintenance, Repair, and Operations) industry and industrial products is an asset
Rewards and Benefits
- Medical, dental, vision and prescription drug coverage
- Paid time off (PTO) and up to 10 company holidays per year
- Life insurance coverage, including spousal and dependent life insurance
- Employee Family Assistance Program for physical, emotional, mental, financial and other concerns
- Registered Retirement Savings Plan & Defined Contribution Pension Plan
- Educational & Professional Membership Fee Assistance
- Employee discounts, team member perks and more
DEI Statement
We encourage you to apply even if your experience doesn’t perfectly match this job post as you may still be the right candidate for this role or others. We aspire to create a culture where everyone is comfortable being who they are, can learn and grow, and is recognized and rewarded for their impact. Pre-employment background checks are required for all external candidates. Internal candidates undergo a background check when moving from a non-driving role to a driving role. WFS is an Equal Opportunity Workplace. All qualified applicants are considered for employment without regard to race, religion, sex, sexual orientation, gender identity, national origin, age, or disability. Accommodations are available on request.
Seniority level
Employment type
Job function
- Management and Manufacturing
Industries