Marketing Assistant

HiddenGem Media; Guelph; Hybrid; CAD 40,000 - 50,000; Full time

Job summary

A leading marketing agency in Canada seeks an entry-level Marketing Assistant to support the Account Management team in social media execution and email marketing. The successful candidate will have strong Canva skills, an eye for design, and a passion for the hospitality industry. This role offers a flexible hybrid work schedule and a collaborative company culture.

Benefits

Extended health and dental coverage

Flexible Hybrid Schedule

Innovative company culture

Casual dress atmosphere

On-site parking

Team social events

Qualifications

• Strong Canva skills, eye for clean design.
• Proactive and willing to learn.
• Interest in travel or helping businesses grow.

Responsibilities

• Assist in creating and scheduling Instagram Reels.
• Design and publish Instagram Stories.
• Help design and schedule weekly email campaigns.
• Ensure content aligns with client’s brand identity.
• Respond to comments and encourage engagement.
• Gather weekly performance data.
• Assist in testing marketing funnel assets.
• Provide administrative support to the team.

Skills

Canva skills

Organizational abilities

Time-management abilities

Detail-oriented

Team player

Tools

Meta Business Suite

Job description

Overview

HiddenGem Media is a leading marketing agency in the vacation rental industry, helping luxury cabins, micro-resorts, and boutique hotels grow their bookings and build standout brands. We partner with independently owned hospitality businesses to help them move beyond OTA platforms and take control of their bookings, build brand equity, and drive long-term growth.

From scroll-stopping Instagram and TikTok posts to high converting email campaigns and more, we manage every part of the digital marketing funnel so our clients can focus on what they do best: hospitality. Based in Guelph, ON, we’re a tight-knit team with a culture built on PASSION, TEAMWORK, and INNOVATION. We operate on clear systems and proven processes to empower our team to scale impact, stay organized, and deliver industry-leading results.

This is an entry-level Marketing Assistant role focused on supporting the Account Management team with day-to-day marketing execution for our clients in social media and email.

Responsibilities

• Social Media Content Execution: assist in creating and scheduling engaging Instagram Reels and carousels, and cross-posting to client Facebook and TikTok accounts.
• Instagram Stories Management: design and publish Stories to promote engagement, drive email sign-ups, and direct traffic to client websites.
• Email Marketing Support: help design and schedule weekly email campaigns following best practices.
• Brand Alignment: ensure content, visuals, and copy align with each client’s brand identity and guidelines.
• Community Management: respond to comments and DMs and encourage audience engagement in a manner consistent with the client’s voice.
• Data Collection & Reporting: gather weekly performance data from social media, email platforms, and website analytics.
• Quality Assurance: assist in testing marketing funnel assets, including landing pages, email automations, and websites.
• General Team Support: provide administrative and project support to the Account Management team and other internal departments as needed.

Qualifications

• Must-Have: strong Canva skills, eye for clean, on-brand design; strong organizational and time-management abilities; proactive, detail-oriented, and a collaborative team player; willingness to learn and accept feedback; interest in travel, hospitality, or helping small businesses grow.
• Good to Have: prior experience in social media marketing/management; experience with scheduling tools like Meta Business Suite; experience with email marketing.

Benefits

• Extended health and dental coverage
• Flexible Hybrid Schedule: remote work with in-office team connection
• Innovative, passionate, and collaborative company culture
• Casual dress and startup-style atmosphere
• On-site parking and nearby café
• Team social events and a culture that celebrates wins and growth

Hiring Process

• Intro Meeting – video call with the Operations Manager and Lead Account Manager
• In-Office Interview – meet with leadership at our Guelph office
• Reference Check – final step before joining the team

How to Apply

To be considered, please follow these steps:

• Email your application to [e-mail] with the subject line: Marketing Assistant Application – [Your Name]
• Include your resume
• Complete the short video introduction (2-3 minutes) answering: Tell us about yourself; What interests you about HiddenGem Media; Why you’d be a great fit for this role.
• Submit your video here: https://forms.gle/tn3ou9nYkU6gLqX27

Applications without a video submission will not be considered.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Marketing

Industries

• Advertising Services, Hotels and Motels, Travel Arrangements