Senior Growth Marketing Strategist

Bebeedigitalgrowth; Gauteng; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading financial services provider is seeking an experienced Head of Growth Marketing to drive digital growth across personal and private banking. This senior leadership role focuses on developing and implementing comprehensive marketing strategies with a strong emphasis on customer acquisition, engagement, and retention. The ideal candidate should have over 10 years of marketing experience, including 5+ years in digital performance leadership within banking or fintech. Strong analytical skills and excellent communication abilities are essential.

Qualifications

• Over 10 years of marketing experience, including 5+ years in digital performance leadership within banking or fintech.
• Strong understanding of digital marketing channels and technologies.

Responsibilities

• Develop and implement marketing strategies to drive digital growth.
• Leverage data analytics to measure and optimize campaign effectiveness.

Skills

Strong analytical skills

Marketing automation tools

Excellent communication

Project management

Education

Degree in Business Administration

Job description

Drive Digital Growth

A leading financial services provider is seeking an experienced Head of Growth Marketing to drive digital growth across personal and private banking.

This role involves developing comprehensive marketing strategies focusing on customer acquisition, engagement, and retention.

About the Role

This is a senior leadership position that requires a strong understanding of digital marketing channels and technologies.

The ideal candidate will have over 10 years of marketing experience, including 5+ years in digital performance leadership within banking or fintech.

Key Responsibilities

• Developing and implementing comprehensive marketing strategies to drive digital growth across personal and private banking channels;
• Leveraging data analytics to measure campaign effectiveness and optimize future campaigns;

Skill Requirements

The ideal candidate will have strong analytical skills, experience with marketing automation tools, as well as excellent communication and project management skills.

A degree in Business Administration or related field would be preferred but not essential.