Product Marketing Manager

Trend Micro; Roodepoort; On-site; ZAR 182 000 - 274 000; Full time

Job summary

A leading cybersecurity firm is seeking a Senior Product Marketing Manager to develop and scale the market narrative for their Cyber Services business, including Managed Detection and Response and Incident Response. The ideal candidate will have over 5 years of B2B marketing experience in cybersecurity, strong storytelling skills, and the ability to engage with CISO-level executives. This role offers competitive compensation and a comprehensive benefits package, with a focus on work-life balance and personal growth.

Benefits

Group benefits program

Telehealth Virtual Health Services

Life Insurance

Short & Long Term Disability

Paid Time Off

Tuition Assistance

Qualifications

• 5+ years of relevant marketing experience in cybersecurity services.
• Strong understanding of threat detection and incident response.
• Ability to create compelling narratives from complex scenarios.

Responsibilities

• Define positioning and messaging for cybersecurity services.
• Drive go-to-market launches and strategies.
• Create content from real-world security experiences.
• Equip sales teams with effective messaging.
• Contribute market insight into portfolio strategy.

Skills

B2B product or services marketing experience

Understanding of incident response

Experience marketing human-led services

Engagement with CISO and executive audiences

Exceptional storytelling skills

Comfort in ambiguous environments

Job description

Trend Micro, a global cybersecurity leader, helps make the world safe for exchanging digital information across enterprises, governments, and consumers.

Fueled by decades of security expertise, global threat research, and continuous innovation, Trend harnesses AI to protect organizations and individuals across clouds, networks, devices, and endpoints.

The Trend Vision One™ enterprise cybersecurity platform accelerates proactive security outcomes by predicting and preventing threats across the entire digital estate and environments like AWS, Google, Microsoft, and NVIDIA.

Proactive security starts here. TrendMicro.com

Position Summary

As cyber threats accelerate, organizations need more than tools—they need expertise, speed, and confidence. Trend AI Vision One Services extends customer teams with trusted and highly skilled 24/7 cybersecurity professionals to predict, prevent, and manage breaches, giving you more time to focus on strategic initiatives.

We’re looking for a Senior Product Marketing Manager to define and scale the market narrative for our Cyber Services business, spanning Managed Detection and Response (MDR), Incident Response (IR), Red & Purple Teaming, Cyber Risk Services, Premium Support, and Professional Services.

You’ll shape how CISOs, security leaders, and boards understand the value of human‑led security outcomes—bridging technology, threat intelligence, and real‑world response expertise. This role is ideal for a strategic storyteller who understands how services drive trust, resilience, and measurable risk reduction.

Responsibilities

• Own the services narrative: Define positioning and messaging for our Trend AI Vision One Services portfolio—focused on outcomes, expertise, and business impact.
• Lead go‑to‑market: Drive launches, packaging, and integrated GTM motions for Cyber Services in partnership with services leadership, services operating teams, product, sales, and marketing.
• Translate expertise into stories: Turn real‑world response experience, threat intelligence, and customer outcomes into compelling content and field assets.
• Enable sales & partners: Equip teams with clear messaging, decks, and talk tracks to win high‑stakes services conversations.
• Influence portfolio strategy: Bring market insight, competitive intelligence, and customer feedback into services roadmap, offers, and pricing discussions.
• Elevate thought leadership: Represent Trend Micro with analysts, customers, and industry forums as a trusted voice in MDR, IR, Red/Purple teaming and cyber resilience.
• Stay market‑relevant: Track trends across managed services, incident response, breach readiness, cyber insurance, and executive risk discussions.

Qualifications

• 5+ years of B2B product or services marketing experience, preferably in cybersecurity services (MDR, IR, Red/Purple Teaming, SOC‑as‑a‑Service, consulting).
• Strong understanding of incident response lifecycles, threat detection, and managed security operations.
• Experience marketing human‑led, outcome‑driven services—not just tools or platforms.
• Ability to engage CISO, security leadership, and executive audiences with clarity and credibility.
• Exceptional storytelling skills, with a proven track record of building compelling narratives from complex, real‑world scenarios.
• Comfort operating in fast‑moving, ambiguous environments with cross‑functional stakeholders.

What We Offer You

You’re important to us. What matters to you matters to us too. Trend Micro provides benefit options for you and your family.

• Group benefits program with health and dental coverage
• Telehealth Virtual Health Services
• Life Insurance
• Short & Long Term Disability
• Pre‑partum, maternity, parental and medical leave
• Critical Illness Insurance
• Mental Health Wellness Program
• Wellness Incentive Program
• Retirement Savings Programs with company match
• Paid Time Off
• 14 Annual Holidays
• Tuition Assistance
• Employee Resource Groups

We offer competitive compensation with bonus opportunity tied to company performance, along with room to enhance your skills through ongoing learning and broad technological opportunities. Achieving work‑life balance is a priority, complemented by team activities, fostering an environment rooted in equity, inclusion, and collaboration, that is reflected in both our culture and our work.

Why TrendAI

You’ll help shape how the market understands the role of expert‑led cyber defense at a global leader trusted in the most critical moments. This role offers ownership, visibility, and the chance to influence how organizations prepare for and respond to real cyber incidents.

Trend Micro Canada has been recognized as one of the National Capital Region's Top Employers. If you’re curious to learn more, click the link below to discover why joining Trend Micro could be the perfect career move for you: Trend Micro Top Employer

Additional Information

Be Passionate. Be Innovative. Be a Trender.

No sponsorship will be provided for work permit applications or renewals for this position now or in the future.

Salary for Ontario

Trend Micro Canada is committed to fair and equitable compensation practices. The salary range for this role is CAD $182,000.00– $274,000.00. A candidate’s final compensation for this position will be determined by various factors to include, but not limited to relevant work experience, skills, and certifications.

At Trend Micro, we embrace change, empower people, and encourage innovation in a connected world. Our diversity and multicultural workforce are key contributing factors to our success across the globe. Trend Micro welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.