Marketing Manager (Property Industry)

Ability Executive Recruitment; Cape Town; On-site; ZAR 400 000 - 600 000; Full time

Job summary

A leading recruitment agency in Cape Town is seeking an experienced Marketing Manager to drive innovative marketing strategies in the property industry. Responsibilities include developing communication materials, managing relationships with designers, overseeing advertising budgets, and analyzing campaign performance. The ideal candidate has over 5 years of experience in marketing communications, particularly in property, retail, or commercial sectors. A degree in Marketing or Advertising is preferred. This position offers a dynamic work environment with opportunities for growth.

Qualifications

• 5+ years experience in marketing, preferably in property or retail.
• Strong knowledge of retail and commercial property marketing.
• Excellent organizational and communication skills.

Responsibilities

• Develop and implement marketing strategies for visibility and growth.
• Manage advertising budgets and campaigns for cost-efficient results.
• Lead social media strategies to enhance brand awareness.

Skills

Marketing strategy development

Project management

Communication skills

Social media management

Education

Degree or diploma in Marketing or Advertising

Tools

MailChimp

Job description

Ability Executive Recruitment | Full time

Marketing Manager (Property Industry)

Cape Town, South Africa | Posted on 06/10/2025

The Marketing Manager will be responsible for developing and executing innovative marketing strategies that enhance visibility and growth of the Fund. Duties will include, but not be limited to:

• Develop, manage, and implement a wide range of marketing and communication materials for both internal and external audiences within the real estate sector.
• Establish, maintain, and enforce corporate identity, design standards, and marketing policies.
• Manage relationships with freelance designers, consultants, and external service providers.
• Collaborate with other business units on cross-functional marketing projects and programmes.
• Oversee advertising and marketing budgets, ensuring all campaigns deliver cost-efficient results.
• Design and execute targeted advertising campaigns, including print, digital, and social media.
• Lead social media strategy and campaigns to strengthen brand awareness and community engagement.
• Coordinate and facilitate the distribution of promotional materials (e.g., flyers, brochures).
• Analyse and report on campaign performance, recommending improvements for future initiatives.

Requirements

• Degree or diploma in Marketing, Advertising, or related field (advantageous).
• Minimum of 5 years’ experience in marketing and communications, preferably in property, retail, or commercial sectors.
• Valid driver’s licence and own reliable transport.
• Willingness to work extended hours when required.
• Strong knowledge of retail and commercial property marketing management.
• Exposure to property development marketing (advantageous).
• Familiarity with digital marketing tools such as MailChimp and social media platforms (advantageous).
• Self-starter with the ability to work independently and use own initiative.
• Excellent organisational, communication, and project management skills.