Marketing Coordinator

Wirquin Manufacturing - South Africa; Kariega; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A global leader in sanitaryware manufacturing is seeking a Marketing Coordinator based in Kariega, South Africa. The successful candidate will coordinate marketing activities, support the sales team, and manage promotional events. A minimum of 2 years of marketing experience is required, along with excellent communication skills and proficiency in tools like Canva and Microsoft Office. The role demands a passionate individual who can thrive within a dynamic team environment, ensuring brand consistency and effective marketing strategies.

Qualifications

• Minimum 2 years experience in Marketing is required.
• Experience in Plumbing/Retail/Sanitary environment is advantageous.
• Proven ability to communicate effectively with various stakeholders.

Responsibilities

• Coordinate all marketing activities to support sales teams.
• Manage and implement marketing strategies to achieve business objectives.
• Ensure brand consistency across all marketing initiatives.

Skills

Marketing experience

Analytical skills

Strong communication

Digital marketing

Project management

Social media skills

Education

Qualification in Marketing

Tools

Canva

Microsoft Office

Job description

Wirquin Manufacturing situated in Kariega is a global Market leader in the Manufacturing of Sanitaryware. We have a position available within the Sales and Marketing Department for a vibrant individual with strong work ethics, fresh ideas and marketing zest who can work individually within a dynamic team environment.

TO APPLY PLEASE EMAIL YOUR CV TO [e-mail] for the attention of the HR Manager

Role Description

This is a full-time, on-site role for a Marketing Coordinator based in Kariega, South Africa.

Responsibilities

• coordinating all marketing activities
• supporting the sales team
• managing promotional and corporate events
• ensuring effective communication with internal teams and external partners
• coordinate local and head office projects
• assist with content creation
• support the implementation of marketing strategies to achieve business objectives
• Ensure brand consistency across all applications and activities
• Maintain and enhance public image through various initiatives

Qualifications

• Minimum 2 years experience in Marketing / Qualification in Marketing will be beneficial
• Experience in the Plumbing/Retail/Sanitary environment will be advantegous
• Experience with Canva will be beneficial
• Analytical, organised and deadline driven
• Sales orientated and strong ethical values a "must" requirement
• Other Skills including Social Media, Good Communication, Digital Marketing, Microsoft Office, Project Management.
• Excellent inter-personal skills – will be required to communicate with staff and clients at all levels.
• Good time management skills – must be able to multi - task and spend time with clients/public to understand the requirements and needs.

Detailed description of Duties

• General Marketing Duties:
  • Develop and present marketing strategy at annual sales conference.
  • Create and update PowerPoint presentations for annual reports and budget presentations.
• Wirquin Group Marketing:
  • Participate in monthly group marketing meetings.
  • Handle product inquiries, sales data confirmation, and surveys.
  • Provide feedback and content for internal and external group communications.
  • Coordinate quarterly or monthly meetings with Product Marketing Managers.
• Brand Management:
  • Ensure brand consistency across all applications and activities.
  • Maintain and enhance public image through various initiatives.
  • Collect market information from sales teams and customer feedback.
• Internal Marketing:
  • Update email signatures and internal templates as per group requirements/format
  • Create marketing content for the quarterly Planet Newsletter.
• Advertising and Public Relations:
  • Manage advertising in designated media outlets.
  • Distribute press releases and update the website with project information.
  • Create awareness for new products via traditional media and WhatsApp advertising.
• Project Management:
  • Oversee bi-weekly project meetings for product planning and market research.
  • Manage the process for new products and packaging changes.
  • Follow SKU creation procedures and coordinate with the group marketing team.
  • Manage item code creation and update relevant documentation and websites.
• Display Stands:
  • Develop display ideas with reps and customers, manage quotes, and oversee production.
  • Coordinate delivery of display stands and stock to customers.
• Marketing Budget:
  • Develop and manage the annual marketing budget.
  • Analyze budget spend and adjust for future needs.
  • Gather feedback and quotes for marketing plans and product launches.
  • Ensure all marketing expenses stay within budget parameters.
• Social Media Advertising:
  • Create and implement social media calendar and strategy.
  • Monitor competitor and customer social media accounts.
  • Manage social media community and WhatsApp status for sales team.
• Content Creation with Canva:
  • Design monthly product promotions and content for various platforms.
  • Adapt group content and design stickers for internal marketing gifts.
• Product Information Management (PIM):
  • Attend bi-weekly PIM meetings and maintain data accuracy.
  • Extract and verify product brochures and characteristics.
• Website and Online Marketing:
  • Ensure data accuracy and continuous updates for SEO.
  • Write blog posts and maintain email marketing database.
  • Manage online presence and Google AdWords campaigns.
• Customer Websites and Online Stores:
  • Audit and update customer websites with Wirquin brand information.
  • Liaise with customers to implement updates.
• Customer Relationship Management:
  • Meet with customer marketing teams to increase brand exposure.
  • Develop branded display stand ideas and value-added services.
• Product Campaigns:
  • Create and track marketing campaigns for product visibility.
  • Manage packaging changes and rebranding efforts.
• E-Commerce:
  • Meet quarterly to manage promotional pricing and stock levels.
  • Maintain product details and correct inaccuracies on e-retailer platforms.
• Rep Tours:
  • Implement and manage the tour process with sales reps and clients.
  • Ensure tours are educational and create brand awareness.
• NPS Success:
  • Develop marketing plans to support sales targets.
  • Organize golf days, expo days, and product submissions for industry publications.