Marketing Coordinator

FullServe; Alberton; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A dynamic organization in Alberton is seeking a Group Marketing Coordinator to oversee marketing, promotional, and advertising activities. The ideal candidate will develop strategies that align with business goals and engage clients effectively. Responsibilities include campaign management, content creation, event coordination, and performance analysis. A Bachelor’s degree in marketing or a related field along with proven experience in a similar role is preferred. This position offers an exciting opportunity to impact our marketing efforts positively.

Qualifications

• Proven work experience as a Marketing Coordinator or similar role.
• Ability to plan, implement, and track marketing campaigns.
• Strong analytical skills to interpret data for marketing strategies.

Responsibilities

• Plan, implement, and track marketing and advertising campaigns.
• Develop and edit marketing materials, including website copy and social media posts.
• Organize and manage events and product launches.
• Conduct market research and analyze consumer trends.

Skills

Excellent communication skills

Knowledge of traditional and digital marketing tools

Experience with data analytics software

Solid computer skills (MS Office, web analytics)

Familiarity with CRM and CMS

Education

Bachelor's degree in marketing or relevant field

Tools

Google AdWords

Job description

Job Summary

We are looking for a Group Marketing Coordinator to manage the marketing, promotional, and advertising activities of an organization. They are required to develop marketing strategies to help the organization achieve its goals and objectives. Our ideal candidate can interpret customers' or clients' behaviour and suggest creative ways to increase brand awareness. If you have excellent communication skills and a passion for advertising strategies, we want to meet you. Ultimately, you will ensure our company's marketing efforts help us achieve our immediate and long-term business goals.

Duties and Responsibilities

• Campaign management: Plan, implement, and track marketing and advertising campaigns.


• Content creation: Develop and edit marketing materials, including website copy, social media posts, and email newsletters.


• Event coordination: Organize and manage events, trade shows, and product launches.


• Project coordination: Manage timelines, tasks, and communication to ensure projects stay on track and deadlines are met.


• Market research: Stay updated on consumer trends and conduct market analysis to inform marketing strategies.


• Performance analysis: Prepare reports on campaign performance and analyze data to provide insights for future efforts.


• Collaboration: Work with marketing teams, sales teams, and vendors to ensure consistent brand messaging and project success

Requirements

• Bachelors degree in marketing or relevant field shall be an added advantage.


• Proven work experience as a Marketing Coordinator, Marketing Officer, or similar role


• Knowledge of traditional and digital marketing tools


• Experience with research methods using data analytics software.


• Solid computer skills, including MS Office, web analytics and Google AdWords.


• Familiarity with Customer Relationship Management and Content Management System software


• Excellent communication and presentation skills.