Digital Marketing Communication Specialist

Cambridge University Press & Assessment; Cape Town; Hybrid; ZAR 516 000 - 630 000; Full time

Job summary

A renowned academic publisher is seeking a Digital Marketing Lead based in Cape Town to drive integrated marketing campaigns across Sub-Saharan Africa. The role demands significant experience in digital marketing with proven skills in community management and analytics. The ideal candidate will be responsible for creating engaging content and optimizing performance metrics to enhance brand visibility. The position offers a hybrid working model, competitive salary, and extensive benefits including annual leave and private medical insurance.

Benefits

24 days annual leave plus public holidays

Private medical insurance

Discretionary annual bonus

Group personal pension scheme

Life assurance up to 4 x annual salary

Qualifications

• 5+ years in digital marketing and communications roles.
• Proven social media strategy and content creation skills.
• Strong proficiency in analytics tools like Google Analytics.

Responsibilities

• Plan and run integrated digital campaigns across email and social media.
• Create and curate compelling multi-media content.
• Measure and optimize performance using analytics to improve ROI.

Skills

Digital marketing

Communications

Video production management

Community management

Project management

Written communication

Education

Degree-level education

Digital marketing qualification

Tools

HubSpot

Google Analytics

Canva

Job description

• Salary:516,700 – 630,000 ZAR
• Location:Cape Town
• Country:South Africa
• Business Unit:International Education
• Vacancy Type:Permanent
• Closing Date:23 January 2026

Meet the recruiter

Rima Keischa Mafe

[e-mail]

Location: Cape Town or Johannesburg, South Africa – Hybrid

Contract: Permanent

Hours: Full time, 37.5 hours per week

We are committed to an equitable recruitment process. As such, all applications must be submitted via our official online application form. Please refrain from sending your CV directly to our recruiters.

Bring a renowned global brand to life online – connecting educators and learners across Sub‑Saharan Africa.

We are Cambridge University Press & Assessment, a world‑leading academic publisher and assessment organisation and a proud part of the University of Cambridge.

If you're excited to shape how educators, learners and partners discover our qualifications, resources and stories across Sub‑Saharan Africa (SSA), this role is for you.

About the role

You’ll lead integrated digital marketing and communications across our Sub‑Saharan Africa portfolio (Assessment & Qualifications, Resources, Partnerships, and English), turning customer insight into campaigns that build brand, drive engagement, and support key launches. You’ll grow your influence across SSA markets, experiment with new formats, and turn data into ideas that help educators and learners succeed.

Additional responsibilities and accountabilities include:

• Plan and run end‑to‑end digital campaigns across email (HubSpot) and social media, including audience segmentation, automation, content scheduling and A/B testing.
• Create and curate compelling multi‑media content for web, blogs, newsletters and social, including managing video production and edits.
• Measure and optimise performance using analytics (e.g., Google Analytics and HubSpot reporting), translating KPIs into clear actions to improve ROI and customer experience.
• Collaborate and uphold standards – work closely with SSA and global colleagues, champion brand consistency, strengthen processes (briefing, review, sign‑off), and upskill others in digital best practice.

This position has been classified as a hybrid role, requiring the selected candidate to typically spend 40-60% of their time collaborating and connecting face‑to‑face at their dedicated location. Aside from our hybrid principles, other flexible working requests will be considered from the first day of employment, including other work arrangements should you require adjustments due to a disability or long‑term health condition.

About You

Minimum requirements

• Degree‑level education and a recognised digital marketing qualification.
• 5+ years in digital marketing and communications roles.
• Strong proficiency in Canva, HubSpot (or similar) and analytics (e.g., Google Analytics).
• Proven social media strategy, content creation and community management skills.
• Skilled in video production management and digital storytelling.
• Excellent written and verbal communication; adaptable to different audiences.
• Strong project management; able to juggle multiple deadlines.
• Flexibility to support customers at key times (e.g., exam periods).

Eligibility: If you meet the above minimum requirements, we encourage you to apply. Your application will be even stronger if you can also demonstrate the following desirable criteria:

• SEO knowledge; web/CMS basics and HTML.
• Photoshop/video‑editing skills.
• Experience with Monday.com, Microsoft 365 and MS Teams.
• Confidence training colleagues
• Familiarity with SSA markets and cultural nuances.
• Experience in the education sector.

For a detailed job description, please refer to the link at the bottom of the advert on our careers site.

Rewards and benefits

We will support you to be at your best in work and to live well outside of it. In addition to competitive salaries, we offer a world‑class, flexible rewards package, featuring family‑friendly and planet‑friendly benefits including:

• 24 days annual leave plus public holidays
• Private medical insurance
• Discretionary annual bonus
• Group personal pension scheme
• Life assurance up to 4 x annual salary

Ready to pursue your potential? Apply now.

We aim to support candidates by making our interview process clear and transparent. The closing date for all applications will be 23 January 2026. We will review applications on an ongoing basis, and shortlisted candidates can expect interviews to take place on/from week commencing 2 February 2026. We aim to support candidates by making our interview process clear and transparent.

If you are shortlisted and progressed through the stages, you can expect:

• A 15‑minute screening call with the Hiring Manager.
• First stage virtual interview via MS Teams. You will be provided with a brief to complete a role related task which will need to be returned by email in advance of your interview.
• Final stage interview: in‑person at our offices in Cambridge.

If you require any reasonable adjustments during the recruitment process due to a disability or a long‑term health condition, there will be an opportunity for you to inform us via the online application form. We will do our best to accommodate your needs.

Please note that successful applicants will be subject to satisfactory background checks including DBS due to working in a regulated industry.

Why join us

Joining us is your opportunity to pursue potential. You will belong to a collaborative team that is exploring new and better ways to serve students, teachers and researchers across the globe – for the benefit of individuals, society and the world. Sharing our mission will inspire your own growth, development and progress, in an environment which embraces difference, change and aspiration.

Cambridge University Press & Assessment is committed to being a place where anyone can enjoy a successful career, where it is safe to speak up, and where we learn continuously to improve together. We welcome applications from all candidates, regardless of demographic characteristics (age, disability, educational attainment, ethnicity, gender, marital status, neurodiversity, religion, sex, gender identity and sexual identity), cultural, or social class/background.

We believe better outcomes come through diversity of thought, background and approach. We welcome applications from people from all backgrounds and communities, actively seeking to employ people from a wide range of different communities.