Agriculture Marketing Strategist: Brand, Insights & Enablement

Jupidex (Pty) Ltd; Pietermaritzburg; On-site; ZAR 300 000 - 400 000; Full time

Job summary

A leading agricultural equipment distributor in Pietermaritzburg is seeking a skilled marketing professional to develop and execute marketing strategies. In this permanent role, you will manage branding, market research, pricing strategies, and sales enablement efforts to enhance market share and customer retention. A strong background in agriculture and marketing is essential, alongside at least 3 years of relevant experience.

Qualifications

• 3–5 years experience in a marketing role required.
• High level of agricultural product application knowledge is essential.
• Driver's License and Police Clearance are mandatory.

Responsibilities

• Execute brand strategy and ensure consistency across touchpoints.
• Conduct market intelligence research to support marketing strategy.
• Collaborate on pricing intelligence and benchmark product pricing.
• Create product-related content and tools for sales teams.
• Plan and manage presence at trade shows and events.

Skills

Strategic marketing

Market research

Pricing strategy

Sales enablement

Event coordination

Education

Post-Matric Certificate / Diploma in agriculture, business, or marketing

Degree in agriculture, business, or marketing

Tools

CRM platforms

Job description

A leading agricultural equipment distributor in Pietermaritzburg is seeking a skilled marketing professional to develop and execute marketing strategies. In this permanent role, you will manage branding, market research, pricing strategies, and sales enablement efforts to enhance market share and customer retention. A strong background in agriculture and marketing is essential, alongside at least 3 years of relevant experience.