Lead Product Manager - Teens Kids and Family Experience, Platform Responsibility

TikTok; Singapore; On-site; SGD 100,000 - 150,000; Full time

Job summary

A leading social media platform in Singapore is seeking a Lead Product Manager to own the product strategy for digital wellbeing features focusing on teens and families. The role involves driving cross-functional initiatives and leveraging data-driven decision-making to enhance user trust and safety. Candidates must possess over 5 years of experience in product management with strong communication skills. Join this dynamic team to innovate and instill a culture of creativity and safety in the digital space.

Qualifications

• 5+ years of experience in product management specializing in Trust & Safety, Risk Control, Privacy, or Compliance.
• Proven ability to define and use quantitative metrics and user insights to drive product decisions.
• Strong communication skills with experience presenting product strategy to senior stakeholders.

Responsibilities

• Own the end-to-end product strategy and roadmap for digital wellbeing features.
• Drive complex, cross-functional initiatives from concept through launch.
• Use qualitative research and quantitative metrics to assess user experience and safety outcomes.

Skills

Product Management

Stakeholder Management

Data-Driven Decision Making

Communication

Risk Control

Privacy Regulations Knowledge

Education

Bachelor's degree in Computer Science, Information Security, Engineering, or Statistics

Job description

Lead Product Manager - Teens Kids and Family Experience, Platform Responsibility

Location: Singapore

Employment Type: Regular

Job Code: A55309

Our team is at the forefront of building and optimizing content safety systems. With a focus on optimising and advancing content safety, we leverage advanced large language and multimodal models to enhance review efficiency, risk control, and user trust. Working closely with business and technical stakeholders, we deliver scalable solutions that keep pace with rapid global growth.

Responsibilities

• Product Strategy: Own the end-to-end product strategy, northstar metrics and roadmap for digital wellbeing, including screen time management features, well-being features, missions and other well-being tools.
• Develop product requirement documents and drive execution of innovative new well-being features.
• Drive complex, cross-functional initiatives from concept through launch, through collaboration with technical and non-technical stakeholders. Communicate decisions clearly, manage dependencies, and ensure successful delivery across multiple teams and timelines.
• Data-Driven Decision Making & Risk Trade-off Management: Use qualitative research and quantitative metrics to assess teen and family user experience, safety outcomes, and regulatory risk. Evaluate trade-offs across growth, usability, privacy, and compliance, and drive well-reasoned decisions aligned with long-term platform trust.
• Strong communication: Develop clear and crisp user and product narratives for well-being features. Keep senior executives updated on key results and risks.

Qualifications

Minimum Qualifications

• Bachelor's degree or above in Computer Science, Information Security, Engineering, or Statistics.
• 5+ years of experience in product management specialising in at least one of the following areas: Trust & Safety, Risk Control, Privacy, or Compliance.
• Experience translating regulatory, legal, or policy requirements into clear product requirements and technical specifications.
• Strong communication and stakeholder management skills, with experience presenting product strategy, trade-offs, and impact to senior stakeholders or leadership forums.
• Proven ability to define and use quantitative metrics and user insights to drive product decisions and measure post-launch impact.

Preferred Qualifications

• Experience building products for teens, kids, or families, including familiarity with age-appropriate UX, safety-by-design principles and digital wellbeing.
• Knowledge of youth-related privacy and safety regulations (e.g. UK AADC, UK OSA, Australia SMMA, DSA article 28, US minor safety laws).
• Experience designing or partnering on digital well-being solutions.
• Experience operating in global or multi-region products, with sensitivity to cultural, legal, and regulatory differences.
• Background working with internal research, policy, and operations teams and external experts focused on youth safety or education.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.