Product Specialist

Haier; Al Khobar; On-site; SAR 150,000 - 200,000; Full time

Job summary

A leading electronics company in Saudi Arabia is seeking a Product Marketing Specialist to oversee the launch of new washing machine products. Responsibilities include analyzing user needs, formulating marketing strategies, and managing product training plans. The ideal candidate has a Bachelor's degree in marketing or a related field, strong communication skills in English and Arabic, and a knack for analyzing industry trends. This role demands a strong sense of responsibility, teamwork spirit, and the ability to adapt to stressful conditions.

Qualifications

• Bachelor degree or above, major in marketing, international trade or related majors preferred.
• Familiar with product marketing knowledge and strong organization skills.
• English and Arabic proficiency for business negotiations.

Responsibilities

• Promote the launch of new products and ensure rapid terminal landing.
• Collect user needs, analyze trends, and formulate marketing strategies.
• Promote implementation of product terminal booths and display standards.

Skills

Product marketing knowledge

Strong organization

Communication skills

Business negotiation

Data analysis

Teamwork spirit

Education

Bachelor's degree or above in marketing or international trade

Job description

1. Promote the launch of new products of Saudi Washing Machine and ensure the rapid terminal landing of new products;
2. Responsible for collecting Saudi Washing Machine user needs, competitive product dynamics and industry trends; analyze user needs and output demand solutions; analyze competitive product marketing plans and formulate corresponding marketing strategies;
3. Sort out product marketing standard documents and processes, establish a product marketing standard system, connect with local marketing teams, and ensure the rapid terminal landing of product marketing standards;
4. Promote the implementation of Saudi Washing Machine product terminal booths, display racks and sample product quantity and product sample display standards;
5. Formulate Saudi Washing Machine product training plans and rhythms to ensure the terminal landing effect of product training

Qualification requirements

1. Bachelor degree or above, major in marketing, international trade or related majors preferred;
2. Familiar with product marketing knowledge, strong organization, coordination and communication skills, those with experience in product or marketing positions preferred;
3. English and Arabic can be used as a working language, and can conduct business negotiations proficiently;
4. Good at analyzing industry trends and have a keen business sense;
5. Strong sense of responsibility, rigorous attitude and strong execution;
6. Good logical thinking ability and communication skills, data analysis and resource coordination skills, teamwork spirit and certain stress resistance