About the Company
At Flow, we’re reimagining what it means to live, work, and connect. More than just a real estate company, Flow is a brand, a technology platform, and an operations ecosystem spanning condominiums, hotels, multifamily residences, and office spaces. We’re building a new kind of living experience: one that’s flexible, connected, and designed to create genuine community and real value for the people who call Flow home.
Our mission is oneness: prioritizing our residents and their experiences, and fostering connection with ourselves, their neighbors, and the natural world. By putting people at the center of everything we do, we’re creating vibrant, human-centered communities where life, work, creativity, and play all come together in one place.
Job Overview
- We are looking for a Senior Marketing, Events & Influencer Manager to lead Flow’s on-the-ground marketing strategy and execution in market. This role sits above day-to-day execution and plays a critical role in shaping local strategy, securing the right partnerships, and ensuring that events, influencer activity, and marketing initiatives are cohesive, high-impact, and aligned with Flow’s global vision. This person will work closely with global and local teams, oversee the implementation of Flow’s event and influencer strategies, and act as a senior decision-maker on the ground. The ideal candidate is a self-starter with strong professional judgment, the ability to move quickly and independently, and the maturity to represent Flow with partners, creators, and stakeholders.
Key Responsibilities
- Local Marketing Leadership & Coordination
- Coordinate and drive Flow’s on-the-ground marketing efforts in close partnership with global and local teams
- Act as the local strategic lead, ensuring marketing initiatives are aligned with Flow’s brand, business objectives, and global roadmap.
- Own and manage the local marketing calendar across campaigns, launches, partnerships, and events.
- Oversee the development and localization of marketing materials, presentations, and assets.
- Events Strategy & Execution
- Oversee the implementation of Flow’s event strategy locally, from concept through execution.
- Ensure events are aligned with brand positioning, business goals, and community-building objectives.
- Work cross-functionally to manage timelines, budgets, vendors, and partners.
- Support and guide junior team members and external partners involved in event execution.
- Influencer & Partnership Strategy
- Own and drive the local influencer strategy, identifying the right creators to build credibility, reach, and cultural relevance.
- Lead influencer outreach, relationship management, and long-term partnerships.
- Develop influencer briefs and oversee content direction to ensure alignment with Flow’s voice and values.
- Secure and manage strategic local partnerships that support marketing, events, and brand growth.
- Track and evaluate influencer and partnership performance, sharing insights and recommendations.
Skills & Qualifications
- 5–7 years of experience in marketing, brand, partnerships, influencer marketing, or related fields.
- Proven ability to operate independently and make sound decisions on the ground.
- Experience leading or overseeing event strategies and executions.
- Strong background in influencer and partnership management.
- Excellent project management and organizational skills.
- Confident communicator with the ability to represent the brand professionally with senior partners and stakeholders.
- Comfortable working cross-functionally in a fast-paced, high-growth environment.
- Strong understanding of digital marketing, content, and brand storytelling.
- Experience with design tools (Canva, Adobe Creative Suite) a plus.
Why Join Flow?
Exciting growth opportunity: Be part of a fast-growing company shaping the future of residential living in the Middle East.
Competitive compensation & benefits.
A chance to make an impact: Help build a vibrant international community and redefine what it means to call Flow home.
If you have the energy, talent, and work ethic to thrive in this role, we want to hear from you! Apply now and be part of Flow’s success story!