Social Media Manager Position

Hey Nouri; A distancia; MXN 70,000 - 90,000; Jornada completa

Descripción de la vacante

A virtual pediatric nutrition clinic is seeking a Head of Social Media to define and lead its multi-platform presence across TikTok and Instagram. The ideal candidate has over 4 years of experience in social media and a proven track record of audience engagement. This role involves building a strategy, managing content calendars, and analyzing performance metrics. Join a dedicated team focused on improving children's health through innovative digital engagement strategies.

Servicios

Massive ownership over brand experience

Work on meaningful missions

Build category-defining projects

Formación

• 4+ years of experience in social media, content, or digital brand building.
• Proven track record of growing and engaging audiences.
• Experience managing freelancers or creative teams.

Responsabilidades

• Build and execute our social media strategy & editorial direction.
• Own and grow TikTok, Instagram, and Facebook channels.
• Analyze performance and translate insights into smarter strategy.

Conocimientos

Social media strategy

Content creation

Audience engagement

Performance analytics

Community management

Descripción del empleo

About Hey Nouri

Hey Nouri is a virtual pediatric nutrition clinic dedicated to improving children’s health through compassionate, evidence-based care.

We combine pediatric dietitian expertise, behavioral coaching, and AI-powered tools to support families with personalized guidance — from nutrition to emotional empowerment.

For eligible teens, supervised GLP-1 care plans may be part of our comprehensive, whole-child approach. We believe positively changing a child’s weight trajectory can transform their life trajectory.

Role Summary

We’re looking for a Head of Social Media to build, lead, and scale Hey Nouri’s multi-platform presence across TikTok, Instagram, Facebook, and beyond. This is not just a content posting role.

Responsibilities

• Build and execute our social media strategy & editorial direction.
• Own and grow TikTok, Instagram, and Facebook channels.
• Lead storytelling that balances warmth, credibility, and empowerment.
• Create and manage content calendars, initiatives, and campaigns.
• Oversee community engagement — comments, DMs, support, conversation.
• Manage and optimize a budget for freelancers, creators, video editors, and designers.
• Analyze performance and translate insights into smarter strategy.
• Partner closely with marketing, product, and clinical leadership.

About You

• A strategic social storyteller with proven experience growing meaningful brands.
• Deeply fluent in TikTok and Instagram culture.
• Obsessed with audience psychology, platform nuance, and what resonates.
• Both creative + analytical — you trust instincts but love data.
• Comfortable leading execution hands-on, and also managing others.
• Empathetic, responsible, and thoughtful — especially given we work with families and kids.
• Energized by building from 0?1 in a startup environment.

Qualifications

• 4+ years experience in social media, content, or digital brand building.
• Track record of growing and engaging audiences.
• Experience leading social strategy, not just posting.
• Experience managing freelancers or creative teams.
• Strong understanding of performance metrics and analytics.
• Healthcare, wellness, or parenting experience is a plus — but not required.

Benefits

• Massive ownership — you’ll define how the world experiences our brand.
• Work on a mission that genuinely improves children’s lives.
• Build something category-defining from the ground up.
• Join a founder‑led team that moves fast, thinks deeply, and cares a lot.