Social Media & Growth Lead

Anavah Talent; A distancia; MXN 50,000 - 200,000; Jornada completa

Descripción de la vacante

A dynamic marketing agency based in Mexico is seeking a Social Media & Growth Lead to collaborate with the Founder & CEO on go-to-market efforts and social media management. The ideal candidate has over 4 years of experience in marketing or social media roles, preferably in a startup environment. This role is a stepping stone to positions such as Head of Content or Chief Marketing Officer. Benefits include remote working and opportunities for training and development.

Servicios

Work From Home

Training & Development

Formación

• 4+ years of experience in Marketing, Social Media, or Growth role.
• 2+ years of experience working for a U.S. client, preferably a startup.
• Strong understanding of social media platforms and trends.

Responsabilidades

• Develop and execute social media strategies for brand awareness.
• Monitor trends and analyze data for optimization.
• Manage all social media channels, ensuring engagement.

Conocimientos

Creative thinking

Analytical skills

Proficiency in social media platforms

Ability to work independently

Educación

Bachelor Degree in Marketing or related field

Descripción del empleo

About the role

We are seeking a high-caliber Social Media & Growth Lead to work alongside our Founder & CEO to systematize our go-to-market efforts, own our social media, and tell the story of our business.

This is NOT a "weekly social media posting role" but rather a pathway to becoming a Head of Content, Head of Growth, or even Chief Marketing Officer at a fast-growing startup that's experiencing rapid growth.

Time : U.S. Central Time (CST)

Compensation : $1,800 to $2,000 USD per month

About you

Responsibilities

• Growth strategy
• Work with Executive Team and external partners to understand, test and manage various go-to-market strategies to grow our brand.
• Drive scalable lead generation through our multi-channel strategy (content marketing, referrals, etc.)
• Develop and execute social media strategies for brand awareness, engagement, and growth.
• Collaborate with cross-functional teams for strategy alignment.
• Social media management
• Manage all social media channels, ensuring content is engaging and on-brand.
• Create and curate content (text, images, videos) for target audience engagement.
• Build a content calendar so your posts stay on schedule.
• Establish social media advertising workflows.
• Stay updated on social media trends and best practices through researching your audience.
• Analytics and reporting
• Monitor trends, analyze data, and make data-driven decisions for optimization.
• Set and track performance through establishing KPIs for campaign success.

Requirements

• 4+ years of experience in Marketing, Social Media, and / or Growth role (preferably in a fast-growing or startup environment).
• 2+ years of experience working for a U.S. client (preferably a startup)
• Creative AND strategic thinker, with the ability to develop innovative social media strategies that drive results and build a brand.
• Strong analytical skills, with the ability to analyze data and make data-driven decisions.
• Proficiency in social media platforms and tools for content scheduling, monitoring, and analytics.
• Strong understanding of social media platforms AND their trends / audience behavior, including Facebook, Instagram, X, LinkedIn, and more
• Ability to work reliably and independently in a remote setting with mínimal supervision.
• Bachelor Degree or higher in Marketing, Communications, or a related field (summa, magna or cum laude and / or Academic Scholar from a reputable college preferred)

Preferred requirements

• Bonus : You can run an entire campaign on your own (idea to post)
• Bonus : You are a growth strategist AND a wicked marketer

Benefits

• Work From Home
• Training & Development