Product Marketing Manager

Canonical Group Ltd; México; A distancia; MXN 1,468,000 - 2,203,000; Jornada completa

Descripción de la vacante

A leading open-source software provider is seeking a Product Marketing Manager to develop GTM strategies, lead messaging, and collaborate cross-functionally. The ideal candidate thrives in remote environments and has a passion for technology and storytelling. Experience in product marketing for enterprise solutions is a plus. Enjoy a fully remote role with benefits, including a personal learning budget and annual compensation review.

Servicios

Personal learning and development budget of 2,000 USD per annum

Fully remote working environment

Annual holiday leave

Employee Assistance Programme

Travel opportunities for meet-ups

Formación

• A passion for technology and open source.
• Experience in product marketing for enterprise software or cloud solutions.
• Data-driven mindset using insights to refine strategies.

Responsabilidades

• Develop and execute go-to-market (GTM) strategies for products.
• Lead messaging and positioning efforts.
• Collaborate with regional marketing teams to drive pipeline growth.

Conocimientos

Strong storytelling skills

Growth mindset

Excellent communication skills

Descripción del empleo

Overview

Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is widely used in enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include leading public cloud and silicon providers, and industry leaders in many sectors. The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person to align on strategy and execution.

The company is founder-led, profitable, and growing.

Product Marketing Manager

Location: EMEA - Remote

At Canonical, the product marketing team builds the best Go-To-Market (GTM) engine in the open source world. Our mission is to bring the power of open source innovation to businesses everywhere, from the data center to the edge. We’re growing fast and looking for a Product Marketing Manager (PMM) to join our team—someone who loves technology, thrives in fast-paced environments, and wants to make a global impact.

This is a hands-on, multi-disciplinary, dynamic position requiring close collaboration with Product, Engineering, Content, Sales, and other Marketing teams. The ideal candidate is passionate about technology, technology marketing, and the use of technology in marketing. They prefer to work in an environment that emphasizes ownership of GTM campaigns, collaboration, learning, curiosity, and a drive to improve oneself, the team, and the organization. They enjoy solving problems, getting hands-on, experimenting, measuring, and using automation to simplify daily life.

Why You’ll Love This Role

You’ll own the GTM strategy for key products, shaping messaging and positioning that speaks to developers and enterprise buyers alike.

You’ll collaborate cross-functionally with product management, sales, regional marketing, content, and partner marketing teams to bring campaigns to life.

You’ll craft compelling advertising, launch plans, and campaigns that differentiate our products in a competitive landscape.

You’ll measure impact, using data to refine messaging, optimize marketing funnels, and drive customer engagement.

You’ll be part of a truly global team, working with colleagues in over 85 countries in a fully remote, high-performance environment.

As a Product Marketing Manager, you will

• Develop and execute go-to-market (GTM) strategies for a range of products.
• Lead messaging and positioning efforts to ensure our products stand out in a competitive market.
• Lead content planning with product managers—from website copy to whitepapers, blogs, and sales enablement materials.
• Collaborate on marketing campaigns, partnering with regional marketing teams to execute integrated campaigns that drive pipeline growth.
• Launch new products and features, leading cross-functional teams to drive awareness and adoption.
• Run competitive analysis, staying ahead of market trends and evolving our positioning accordingly.
• Support the customer success team on driving customer engagement and growth, including strategies to upsell and cross-sell across our customer base.
• Plan and execute global events, live webinars, and community meetups that align with our GTM priorities.

What we are looking for in you

• A passion for technology and open source—you get excited about innovation, software, and community-driven development.
• Strong storytelling skills—ability to craft messaging that resonates with both technical and business audiences.
• Growth mindset—thrive on experimentation, learning, and continuous improvement.
• Excellent communication skills, both written and verbal.

Nice-to-have skills

• Data-driven mindset, using insights to refine strategies and improve performance.
• Experience in product marketing for enterprise software, cloud, DevOps, or open-source solutions.
• Experience with demand generation, translating GTM strategies into pipeline growth.
• Comfort working cross-functionally with product, sales, partners, and marketing teams.

What we offer you

Your base pay will depend on factors including location, experience, knowledge and skills. In addition to the benefits above, certain roles are eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilization. Our compensation philosophy is to ensure equity across our global workforce.

In addition to a competitive base pay, we provide all team members with benefits reflecting our values. Additional benefits may apply depending on work location. For more information, please ask your Talent Partner.

• Fully remote working environment - we’ve been working remotely since 2004!
• Personal learning and development budget of 2,000 USD per annum
• Annual compensation review
• Recognition rewards
• Annual holiday leave
• Employee Assistance Programme
• Opportunity to travel to new locations to meet colleagues at ‘sprints’
• Priority Pass for travel and travel upgrades for long-haul company events

About Canonical

Canonical is a pioneering tech firm at the forefront of the global move to open source. As the company behind Ubuntu, one of the most important open source projects and the platform for AI, IoT, and the cloud, we are changing the world daily. We recruit globally and set high standards for joining the company. We expect excellence— to succeed, we need to be the best at what we do.

Canonical has been a remote-first company since 2004. Working at Canonical is a step into the future, challenging you to think differently, work smarter, and continuously learn.

Canonical is an equal opportunity employer

We do not discriminate on the basis of any protected status under applicable law.