Mex - Business Analyst (Ecommerce & Media Reporting)

Tidal; A distancia; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A leading Direct Placement Agency is seeking a Business Analyst to support a fast-growing DTC jewelry eCommerce brand. This remote role requires analytical execution to provide clarity on performance metrics across revenue, media spend, and customer value. The ideal candidate will have 3–5 years of freelancing experience, excellent English communication skills, and a solid background in eCommerce reporting. Candidates should be detail-oriented and comfortable working independently while supporting direct analysis with the founder.

Formación

• 3–5 years of freelancing experience.
• 4–7+ years in business analysis or eCommerce reporting.
• Comfortable working directly with a founder.

Responsabilidades

• Pull, clean, and maintain performance data.
• Prepare media buying and performance reports.
• Analyze product and campaign profitability.

Conocimientos

Analytical execution

Detail-oriented

Excellent English communication

Experience with eCommerce reporting

Herramientas

Google Sheets or Excel

GA4 or similar analytics tools

Triple Whale or similar platforms

Meta Ads and Google Ads

Descripción del empleo

Job Title: Business Analyst (eCommerce & Media Reporting)

Contractor Fee: $2,500 - $3,250/month (USD)

Work Arrangement: Remote

Commitment: Full-time (Approx. 40 hours/week)

Company Overview:

Tidal is a Direct Placement Agency that helps job seekers find job opportunities for real growth. We work with stable, responsible businesses that are experienced in remote hiring and are excited to welcome international team members. Tidal is owned and operated by consumer brand owners and operators. We have offshore team-building experience and aim to help businesses leverage global talent.

About This Role:

We are hiring a Business Analyst to support a fast-growing, design-led DTC jewelry eCommerce brand. This role is execution-focused and analytical, designed to give the founder clear, reliable visibility into performance across revenue, media spend, COGS, and customer value.

This role is not responsible for strategy creation or high-level ideation. Instead, you will own the preparation, organization, and accuracy of performance data so leadership can confidently analyze results and make decisions. Over time, as you build deeper business context, you may contribute more insight—but the core expectation is strong analytical execution from day one.

Key Responsibilities:

Pull, clean, and maintain performance data across revenue, media spend, and COGS

Prepare recurring media buying and eCommerce performance reports

Analyze product-, campaign-, and channel-level profitability

Identify winning, losing, and underperforming products or campaigns based on data

Support LTV, CAC, and cohort-based analysis using existing frameworks

Reconcile data across platforms to ensure consistency and accuracy

Build clear, founder-friendly reports and summaries for review

Support quarterly and annual performance reviews with structured data

Flag inconsistencies, gaps, or anomalies in data proactively

Work closely with the founder to support analysis and direction resets

Software/Platforms/Tools:

Triple Whale (or similar attribution platform)

Paid media platforms (Meta Ads, Google Ads) for reporting purposes

Google Sheets or Excel (advanced proficiency required)

Analytics tools (GA4 or similar)

ECommerce platforms and data sources (Shopify or similar)

Slack, Google Workspace, and cloud-based collaboration tools

Qualifications:

3–5 years of freelancing experience.

Excellent written and verbal English communication (C1 or C2 level).

4–7+ years of experience in business analysis, performance analytics, or eCommerce reporting

Experience supporting DTC or eCommerce brands

Strong understanding of revenue, media spend, COGS, LTV, and CAC

Proven ability to prepare accurate, repeatable reports

Comfortable executing detailed, sometimes tedious, analytical work

Excellent written and verbal English communication (C1 or C2 level)

Highly detail-oriented, organized, and dependable

Comfortable working directly with a founder in a lean environment

Able to operate independently with clear direction and minimal hand-holding

Shift Schedule:

Monday to Friday, with some overlap with US business hours, preferred