Marketing Coordinator

WarnerMedia; Región Centro; Presencial; MXN 540,000 - 721,000; Jornada completa

Descripción de la vacante

A leading entertainment company is searching for a Marketing Coordinator in Mexico to help create and execute marketing campaigns for various projects. The role involves supporting the Brand Marketing team, coordinating campaign assets and tracking market trends. Ideal candidates hold a Marketing bachelor's degree and have over 4 years of experience. Fluency in English and strong communication skills are essential. This position offers a chance to work in a dynamic environment that values creativity and engagement.

Formación

• 4+ years experience in marketing, ideally in entertainment or DTC.
• Ability to collaborate across the organization.
• Interest in audience behaviors and marketing trends.

Responsabilidades

• Support Brand Marketing team in creating promotional strategies.
• Collaborate on Media Buy plans and Local Events.
• Track market trends and competitor strategies.
• Manage local marketing budget and asset requests.

Conocimientos

Marketing knowledge

Proficient in Microsoft Office

Fluent in English

Communication skills

Attention to detail

Educación

Marketing Bachelor's Degree

Herramientas

Google Suites

Descripción del empleo

Welcome to Warner Bros. Discovery... the stuff dreams are made of.

When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next.

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

The Job

The Marketing Coordinator will collaborate in the creation and execution of 360 Marketing campaigns for series, films, local original productions, and brand centric efforts.

This role will help craft strategic campaign development and end-to-end campaign follow up of some of the brand's biggest initiatives, such as content/brand marketing campaigns that align with both title-specific branding as well as driving engagement with new and existing fans. This coordinator role will support the managing team to elaborate country specific strategies and work side by side with various internal teams to develop initiatives that meet and fulfill the brand needs of our audience to build consideration, awareness and brand love.

The Daily - Major Activities

• Support the Brand Marketing team in the creation of innovative and locally relevant strategies to promote our content.
• Collaborate in the execution of consumer facing activations including Media Buy plans, Local Events and Digital tactics.
• Campaigns assets coordination and follow up: liaison between the Creative Services team and the Media Agency to ensure proper delivery of campaign assets.
• Competitive report tracking. Responsible for comprehensive and timely analysis of Market trends and competitor's strategies.
• Creation and follow up of PO's, new vendors, and payments.
• Control of Local Marketing budget
• Creation of assets requests for cross owned linear channels.

The Essentials

• Marketing bachelor's degree; +4 years experience in marketing, ideally within an entertainment or DTC company
• Proficient in Microsoft Office and Google Suites.
• Fluency in written and spoken English.
• A genuine, enthusiastic and passionate fan of pop culture, new trends.
• Interested in audience behaviors and marketing trends.
• Ability to work collaboratively across the organization with employees at all levels.
• Operate with a high degree of accuracy and attention to detail.
• Able to manage multiple projects at a fast pace.
• Outstanding communication skills

The Nice to Haves

• 3-5 bullets (max.) of preferred skills. This is an optional section.

How We Get Things Done...

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.