Manager, Brand Marketing

Warner Bros. Entertainment; Ciudad de México; Presencial; MXN 1,099,000 - 1,466,000; Jornada completa

Descripción de la vacante

A leading global media company seeks a LATAM Brand Marketing Manager to execute impactful marketing campaigns across Latin America. The role involves strategic project management, cross-functional teamwork, and adherence to brand guidelines. Ideal candidates possess strong brand marketing experience, exceptional project management skills, and fluency in English and Spanish or Portuguese. This position is based in Mexico, Ciudad de México.

Formación

• Proven experience in brand marketing, with a focus on large-scale, multi-market campaigns.
• Strong project management and prioritization skills.
• Strategic mindset with ability to identify opportunities.

Responsabilidades

• Contribute to the long-term brand strategy across LATAM.
• Lead the development and execution of complex brand campaigns.
• Manage campaign timelines and deliverables.

Conocimientos

Brand marketing experience

Project management

Strategic mindset

Cross-functional collaboration

Analytical thinking

Fluent in English

Fluent in Spanish and/or Portuguese

Descripción del empleo

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your new role:

The LATAM Brand Marketing Manager – HBO Max plays a pivotal role in leading high-impact brand initiatives across Latin America. This position is responsible for the strategic execution of upper funnel campaigns, ensuring alignment across markets and cross-functional teams. The role also oversees reporting, guideline training, and regional brand consistency.

This manager will act as a connector between creative, media, local go-to-market (GTM), social, and PR teams, driving collaboration and ensuring campaigns are executed with excellence and in line with brand guidelines.

Your role accountabilities:

• Contribute to the long-term brand strategy across LATAM, building a unified identity that resonates with the region’s diverse cultural nuances.
• Lead the development and execution of complex brand campaigns focused on driving awareness and impact across LATAM.
• Manage campaign timelines, deliverables, and cross-country coordination to ensure seamless execution.
• Ensure brand guidelines are consistently updated and adopted across all regional markets.
• Oversee internal processes to guarantee timely and efficient campaign delivery.
• Coordinate strategic reporting and post-campaign analysis, including insights and post-mortem evaluations.
• Serve as a key liaison between creative, media, GTM, social, and PR teams to ensure strategic alignment and integration.
• Coordinate earned media ideas, supporting stakeholders in development and rollout.
• Support peers and stakeholders with brand inputs, fostering a culture of collaboration and excellence.

Qualifications & Experience:

• Proven experience in brand marketing, with a focus on large-scale, multi-market campaigns.
• Strong project management and prioritization skills, with the ability to operate effectively under pressure.
• Strategic mindset with a keen ability to identify opportunities and drive impactful solutions.
• Demonstrated success in cross-functional collaboration and stakeholder alignment.
• Analytical thinking and data-driven decision-making.
• Expertise in branding and media, with a deep understanding of LATAM markets.
• High level of agility and adaptability in a fast-paced environment.
• Excellent communication skills, including clear and confident interaction with senior stakeholders.
• Fluent in English.
• Fluent in Spanish and/or Portuguese.

Other nice to have:

• Experience in regional/global projects involving coordination with international teams.
• Familiarity with brand tracking tools and campaign performance analysis.
• Experience mentoring and developing talent within marketing teams.
• Background in entertainment, media, or streaming industries is a plus.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.