Industrial & Na Channel Sr. Coordinator

Milwaukee Tool; Xico; Presencial; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A leading tools manufacturer based in Xico, Veracruz seeks a professional to optimize channel partnerships and enhance brand visibility. You will develop and execute marketing strategies tailored for industrial accounts, analyze market trends, and act as a liaison among internal teams. Ideal candidates will have a strong understanding of B2B marketing, demand planning, and superior communication skills. A collaborative and fast-paced environment awaits you.

Formación

• Strong understanding of B2B marketing strategies and tactics.
• Working knowledge of demand planning and supply chain management.
• Proven ability to analyze data and manage projects.

Responsabilidades

• Develop and execute channel marketing strategies to support account growth.
• Analyze market trends and partner performance for data-driven strategies.
• Act as a liaison between internal teams and channel partners.

Conocimientos

B2B marketing strategies

Demand planning

Supply chain management

Data analysis

Bilingual communication

Relationship-building

Microsoft reporting

Descripción del empleo

Overview

This role will focus on optimizing channel partnerships, enhancing brand visibility, and supporting sales growth through innovative marketing programs tailored to the industrial channel and / or at an account level for National Accounts.

Key Responsibilities

• Develop and execute channel marketing strategies to support industrial account growth, including partner-specific campaigns, events, placements, and promotions.
• Analyze market trends and partner performance to identify opportunities and implement data-driven strategies for improvement within the sales NAM / KAM.
• Act as the liaison between internal teams (e.g., product, brand, sales) and channel partners to ensure alignment and drive joint marketing activities.
• Coordinate and manage various activities related to promotions, special projects, and bids, optimizing operations and commercial reach.
• Develop and execute promotional and commercial plans tailored for key national accounts.
• Support bids and JSS projects by providing price quotations and necessary details for participation.
• Validate product availability with the Supply team and communicate demand changes to optimize inventory and distribution.
• Monitor and report on promo / program effectiveness, providing actionable insights to improve outcomes.
• Foster strong relationships with sales partners, ensuring their needs are met and collaboration remains seamless.

Qualifications

• Strong understanding of B2B marketing strategies and tactics.
• Working knowledge of demand planning and supply chain management, including forecasting and collaboration with supply teams to ensure product availability.
• Moderate understanding of financial principles to evaluate cost-effectiveness and assess the impact of decisions on profitability.
• Proven ability to analyze data, manage projects, and deliver measurable results.
• Excellent bilingual communication and relationship-building skills.
• Proficiency in Microsoft, reporting and analytics software.
• Ability to thrive in a fast-paced, collaborative environment.

Preferred Skills

• Familiarity with industrial products / verticals, trends, and customer needs.
• Experience managing partner networks or distributors.