Business Development Manager

LESTARS MANAGEMENT CONSULTANCY; Ciudad de México; A distancia; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A leading consultancy firm in Mexico City seeks a Business Development Manager to drive partnerships with influencers in the gaming industry. This role requires over 3 years of experience in KOL operations, proficiency in Spanish, and excellent negotiation skills. Responsibilities include building relationships with influencers, optimizing marketing strategies, and analyzing campaign effectiveness. Join us for an opportunity to grow in a dynamic environment with remote work options.

Formación

• 3+ years of experience in KOL operations in the Mexican market.
• Proficient in Spanish and fluent in English for work.
• Ability to plan, write content, and ensure video quality control.

Responsabilidades

• Build relationships with Mexican influencers and account for results.
• Analyze the effectiveness of influencer marketing campaigns.
• Build a database of influencers based on business objectives.

Conocimientos

Excellent communication and negotiation skills

Goal-oriented

Teamwork ethic

Educación

College degree in marketing, business management, or related majors

Descripción del empleo

Position Title: Business Development Manager

Salary Range: 2000-3000+

Remote Work/Work from Home

Responsibilities

• Connect with potential agents (such as Twitch streamers and sports bloggers), negotiate and secure long-term CPS partnerships.
• Provide promotional materials and assist established agents in promoting their products on X, Twitch, Instagram, and Kick.

Requirements

• College degree or above (marketing, business management, or related majors preferred).
• Experience in business development, marketing, or the gaming industry, with familiarity with the Mexican market.
• Experience working with influencers on Twitch, X, or Instagram preferred.
• Fluent English is a plus (favors international collaboration).
• Excellent communication and negotiation skills, capable of independently negotiating with high-net-worth general agents.
• Goal-oriented, able to work under pressure, and able to meet monthly targets.
• Teamwork ethic, with a focus on resource pooling and efficient execution.

Job Responsibilities

1. Responsible for the continuous discovery and relationship building of Mexican influencers (KOLs & KOCs), and accountable for the results achieved;
2. Conduct data analysis on the effectiveness of influencer marketing campaigns to optimize ROI;
3. Build a database of influencers in specific verticals based on business objectives, explore various forms of collaboration, and plan and execute them;
4. Conduct market analysis and competitive research, collect user feedback, and optimize KOL marketing strategies;

Job Requirements

1. 3+ years of experience in KOL operations in the Mexican market;
2. Possess Mexican KOL/MCN resources and a solid methodology, be proficient in Spanish, and be fluent in English (listening, reading, and writing) for use as a working language;
3. Ability to plan and write content, and ensure video quality control;
4. Excellent communication skills and techniques, clear goals, and strong execution;
5. Familiarity with internet marketing is a plus.